B12 250 Mcg
FailShoppers spend an estimated $67K a year here, so B12 250 Mcg is a Fail.
- Flapen Score
- 48 / 100Ranks 7,720 of 14,768 Health & Household niches · −1 vs the category median of 4948
- Market size
- $67K/yr50K searches / yr
- 90-day growth
- +8.6%search demand this quarter
- Competition
- 50%top-5 click share · 10 brands · 66 sellers
Flapen Score
B12 250 Mcg against its category
The dotted line is the Health & Household average. Past it, B12 250 Mcg is stronger. Inside it, weaker.
Market
The B12 250 Mcg market on Amazon at a glance
Shoppers on Amazon United States searched for B12 250 Mcg 50K times last year and spent an estimated $67K. The top 5 brands take 83% of clicks. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 12.4% of those searches ended in a purchase.
Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.4% of those searches ended in a purchase. Searches in the last 90 days moved +8.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $67K a year.
- Searches, last 12 months
- 50K
- Growth, 90 days vs prior 90
- +8.6%
- Conversion, latest week
- 12.4%
- Market size, estimated
- $67Ka year
- Top search term
- b12 250 mcg11K searches a year
02 · Price
A sale here is worth $10.87.
Listings sell for $10.87 on average, from $5.33 to $23.94. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $10.87 that is $3K to $5K a year per listing.
- Average price
- $10.87under the $15 to $100 sweet spot
- Price range
- $5.33–$23.94
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$5K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #379 within Vitamin B. It carries 3,386 reviews at 4.67 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 63%
- Prime listings
- 100%
- Out of stock, average day
- 3.3%
- Average rank
- #379in Vitamin B
- Average rating
- 4.67 starsAmazon United States average 4.42 stars
- Average reviews
- 3,386per listing
- Listings tracked
- 19
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 110 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 110 months
Products
Top B12 250 Mcg products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 falling
Sellers
66
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
50%
Top 20: 100%
Open market
13%
- Brand 126%
- Brand 222%
- Brand 317%
- Brand 410%
- Brand 58%
- Brand 64%
- Open — no brand owns it (4 brands, 13%)
Demand
B12 250 Mcg search demand
Weekly searches over the year. Pick a range.
Search terms
Top B12 250 Mcg search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- b12 250 mcg11K/yr
- b12 100 mcg10K/yr
- vitamin b12 100 mcg8K/yr
- vitamin b12 250 mcg7K/yr
- b12 low dose4K/yr
- b12 100mcg3K/yr
- vitamin b12 50 mcg3K/yr
- b12 50 mcg3K/yr
Reviews and returns
What reviews say buyers love and hate about B12 250 Mcg
We read the reviews and the return reasons for every product selling here.
“Slow to dissolve”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common B12 250 Mcg questions
Answered from the same tracked data.