b12 2000 mcg
Skip itBrand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible14.8%search→purchase rate — share of searches ending in a sale
Price range
Good$7.10–$23.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.05avg listing price — sweet spot $15–$100
Growth
Okay+11.5%90-day search growth — must beat 0% to launch
Market size
Okay$118K$118K/yr · 66K searches
Review moat
Bad10,558.5avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad83%top-5 click share — a locked-up shelf
Brand share
Bad95%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, b12 2000 mcg is a $118K/yr Amazon United States market (66K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Jul. Verdict: Skip it — 41/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
b12 2000 mcg market data
- Units sold / yr
- 10K–13K
- avg 1,000–1,250/product
- Revenue / yr
- $121K–$151K
- units × avg price
- Conversion rate
- 14.8%
- Avg BSR
- #248
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 60%
- Out of stock
- 0.0%
- Avg brand age
- 104 months
- Avg seller age
- 159 days
Competition & brand share
The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 flat
Sellers
62
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
83%
Top 20: 100%
Open market
2%
- Nutricost60%
- Nature Made15%
- Carlyle8%
- Nature's Bounty6%
- Horbäach5%
- NOW Foods3%
- Open — no brand owns it (1 brand, 2%)
Demand & seasonality
Weekly Amazon search volume, last 102 weeks — +11.5% search growth over the last 90 days.Peak months: Jul · busiest ÷ quietest = 1.8×
Top b12 2000 mcg search terms
- b12 2000 mcg21K/yr
- vitamin b12 2000 mcg15K/yr
- nutricost b1210K/yr
- nutricost vitamin b128K/yr
- b12 20005K/yr
- nutricost b12 methylcobalamin2K/yr
- vitamin b12 20003K/yr
- b12 nutricost2K/yr
Top b12 2000 mcg products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Nutricost Vitamin B12 (Methylcobalamin) 2000mcg 240 Capsules Gluten Free
Nutricost$15.754.7★10,114 rev
Nature Made Extra Strength Vitamin B12 2500 mcg B12 Vitamins Dietary Supplement for Energy Metabolism Support 60 Tablets 60 Day Supply
Nature Made$10.774.7★3,221 rev
Nutricost Vitamin B12 (Methylcobalamin) 1000mcg 120 Capsules Gluten Free
Nutricost$9.864.8★3,295 rev
Carlyle B12 Vitamin 2000 mcg | 240 Fast Dissolve Tablets
Carlyle$9.994.7★741 rev
Natures Bounty Vitamin B12 2500 mcg Cellular Energy Support for Energy Metabolism Heart & Nervous System Health 75 Quick Dissolve Tablets
Nature's Bounty$7.104.8★27,001 rev
Newest
by launch dateCarlyle B12 Vitamin 2000 mcg | 240 Fast Dissolve Tablets
Carlyle$9.99741 rev
Horbach Vitamin B12 2000 mcg | 200 Tablets | as Cyanocobalamin
Horbäach$9.26362 rev
Nutricost Vitamin B12 (Methylcobalamin) 1000mcg 120 Capsules Gluten Free
Nutricost$9.863,295 rev
Nutricost Vitamin B12 (Methylcobalamin) 2000mcg 240 Capsules Gluten Free
Nutricost$15.7510,114 rev
Nutricost Vitamin B12 (Methylcobalamin) 2000mcg 120 Capsules Gluten Free
Nutricost$11.7810,114 rev
Trending
90-day click momentum
THORNE - Vitamin B12 - as Methylcobalamin - Supports Heart & Nerve Health Blood Cell Function Restful Sleep & Methylation* - Third-Party Certified - Gluten Dairy & Soy-Free - 60 Capsules
THORNE$23.944.8★
Natures Bounty Vitamin B12 2500 mcg Cellular Energy Support for Energy Metabolism Heart & Nervous System Health 75 Quick Dissolve Tablets
Nature's Bounty$7.104.8★
Nutricost Vitamin B12 (Methylcobalamin) 2000mcg 240 Capsules Gluten Free
Nutricost$15.754.7★
Nature Made Extra Strength Vitamin B12 2500 mcg B12 Vitamins Dietary Supplement for Energy Metabolism Support 60 Tablets 60 Day Supply
Nature Made$10.774.7★
Carlyle B12 Vitamin 2000 mcg | 240 Fast Dissolve Tablets
Carlyle$9.994.7★
What buyers say about b12 2000 mcg
What buyers praise and complain about, mined from review topics.What buyers love
“The quality seems consistent”
“Great vitamin”
“Great deal”
“Works as advertised”
“Ease of use”
“Energy levels up”
“Effective”
“easy to take without swallowing pills”
“The Methylcobalamin tastes good”
“Best type of B12”
What buyers complain about
“Small capsules”
“When I opened bottle to check inside it seems less than the amount of vitamins”
“But they are now too pricey for me”
“I had to stop taking them, though, because I was overdosing on the B12, which was causing my back to break out terribly with cystic acne”
“body will only absorb only so much”
“No taste or smell”
“Caused acne”
“Doesnt do as advertised”
“It won't work for me”
“I ordered specifically because NO FLAVOR WAS LISTED”
Top return reasons
Common questions
- Is b12 2000 mcg profitable to sell on Amazon United States?
- The niche generates $118K/yr across 10 tracked products. 90-day search growth is +11.5%. Flapen's verdict: Skip it (41/100).
- How competitive is the b12 2000 mcg niche?
- 7 brands and 62 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 95% of demand.
- What do buyers complain about in b12 2000 mcg?
- Top complaints mined from reviews: Size-Overall, Vitamin, Value For Money. The return rate is 0.0%.
- When does demand for b12 2000 mcg peak?
- Demand peaks in Jul; the busiest month runs 1.8× the quietest.
- What does it cost to enter the b12 2000 mcg niche?
- Listings span $7.10–$23.94; the average listing price is $12.05 (sweet spot $15–$100). The average incumbent carries 10,559 reviews — the moat a new listing must climb.