Ayurvedic Hair Oil

Shoppers searched for this 143K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.

Searches, last 12 months

143K

Growth, 90 days vs prior 90

-8.2%

Conversion, latest week

2.9%

Market size, estimated

$58Ka year

Peak month

August1.6× the quietest month

Top search term

ayurvedic hair oil67K searches a year

Listings sell for $13.79 on average, from $5.01 to $34.27. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $13.79 that is $1K to $3K a year per listing.

Average price

$13.79under the $15 to $100 sweet spot

Price range

$5.01–$34.27

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

0.8%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #438 within Ayurveda. It carries 10,188 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

100%

Out of stock, average day

1.5%

Average rank

#438in Ayurveda

Average rating

4.34 starsAmazon United States average 4.42 stars

Average reviews

10,188per listing

Listings tracked

26

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

55 months