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Autistic

Fail

Shoppers spend an estimated $15K a year here, so Autistic is a Fail.

Flapen Score
49
49 / 100
Ranks 7,059 of 14,768 Health & Household niches · on the category median
Market size
$15K/yr136K searches / yr
90-day growth
-8.0%search demand this quarter
Competition
39%top-5 click share · 38 brands · 57 sellers

Flapen Score

Autistic against its category

The dotted line is the Health & Household average. Past it, Autistic is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Autistic market on Amazon at a glance

Shoppers on Amazon United States searched for Autistic 136K times last year and spent an estimated $15K. The top 5 brands take 48% of clicks. Demand peaks in Nov–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 136K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -8.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $15K a year.

Searches, last 12 months
136K
Growth, 90 days vs prior 90
-8.0%
Conversion, latest week
0.4%
Market size, estimated
$15Ka year
Peak month
December5.2× the quietest month
Top search term
autistic36K searches a year

02 · Price

A sale here is worth $25.96.

Listings sell for $25.96 on average, from $6.19 to $95.87. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $25.96 that is $0 to $3K a year per listing.

Average price
$25.96inside the $15 to $100 sweet spot
Price range
$6.19–$95.87
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #145 within Occupational & Physical Therapy Aids. It carries 1,976 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
2.4%
Average rank
#145in Occupational & Physical Therapy Aids
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
1,976per listing
Listings tracked
43

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
37 months

Products

Top Autistic products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

38 falling

Sellers

57

Top-5 brand share

48%

Top 20: 81%

Top-5 click share

39%

Top 20: 74%

Open market

49%

  • Brand 117%
  • Brand 214%
  • Brand 38%
  • Brand 45%
  • Brand 53%
  • Brand 63%

Demand

Autistic search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 5.2×

Search terms

Top Autistic search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • autistic36K/yr
  • autism products21K/yr
  • autism tools16K/yr
  • adaptive toys for special needs children10K/yr
  • toys for visually impaired children11K/yr
  • autism toddler6K/yr
  • autism calming4K/yr
  • autism gift6K/yr
  • autistic kids8K/yr
  • autism calming products9K/yr

Reviews and returns

What reviews say buyers love and hate about Autistic

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Fun/Entertainment Experience”
15%of negative reviews mention “Durability”
1.9%of orders come back
“Break easily”
A buyer, on “Durability”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Autistic questions

Answered from the same tracked data.