Auraglow Teeth Whitening Kit

Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved -13.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.6M a year.

Searches, last 12 months

1.9M

Growth, 90 days vs prior 90

-13.2%

Conversion, latest week

5.9%

Market size, estimated

$3.6Ma year

Peak month

June5.7× the quietest month

Top search term

teeth whitening kit1.2M searches a year

Listings sell for $32.82 on average, from $10.12 to $77.21. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 6,000 to 8,000 of them. At $32.82 that is $197K to $263K a year per listing.

Average price

$32.82inside the $15 to $100 sweet spot

Price range

$10.12–$77.21

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

125K–150K

Units per listing a year

6,000–8,000

Revenue per listing a year

$197K–$263K

Returns

0.8%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #31 within Teeth Whitening. It carries 17,852 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

5.8%

Average rank

#31in Teeth Whitening

Average rating

4.32 starsAmazon United States average 4.42 stars

Average reviews

17,852per listing

Listings tracked

17

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

4Amazon's first-year sales bar

Average brand age

44 months