Atomic Rhino Smelling Salts

Shoppers searched for this 45K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -35.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.

Searches, last 12 months

45K

Growth, 90 days vs prior 90

-35.0%

Conversion, latest week

5.0%

Market size, estimated

$46Ka year

Peak month

October3.1× the quietest month

Top search term

atomic rhino smelling salts30K searches a year

Listings sell for $20.57 on average, from $10.40 to $38.29. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 100 to 250 of them. At $20.57 that is $2K to $5K a year per listing.

Average price

$20.57inside the $15 to $100 sweet spot

Price range

$10.40–$38.29

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

0.0%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 38.5% of listings are out of stock. The average listing ranks #360 within Endurance & Energy. It carries 3,399 reviews at 3.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

93%

Out of stock, average day

38.5%

Average rank

#360in Endurance & Energy

Average rating

3.66 starsAmazon United States average 4.42 stars

Average reviews

3,399per listing

Listings tracked

14

9 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

5Amazon's first-year sales bar

Average brand age

20 months