athletic tape 1 inch
Worth a lookShows low returns (0.6%), but soft demand (-36.6% this quarter) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Great$22.06avg listing price — sweet spot $15–$100
Conversion
Great8.6%search→purchase rate — share of searches ending in a sale
Brand share
Good61%top-5 brand share — brands hold most of the demand
Price range
Good$5.18–$126.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay3,434.68avg incumbent reviews — the moat a new listing must climb
Market size
Okay$105K$105K/yr · 55K searches
Growth
Bad-36.6%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, athletic tape 1 inch is a $105K/yr Amazon United States market (55K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Sep–Oct. Verdict: Worth a look — 53/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
athletic tape 1 inch market data
- Units sold / yr
- 6K–8K
- avg 250–500/product
- Revenue / yr
- $132K–$176K
- units × avg price
- Conversion rate
- 8.6%
- Avg BSR
- #155
- Page quality
- 0%
- Prime
- 96%
- Sponsored
- 76%
- Out of stock
- 0.4%
- Avg brand age
- 69 months
- Avg seller age
- 180 days
Competition & brand share
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.Brands
19 rising
Sellers
60
Top-5 brand share
61%
Top 20: 100%
Top-5 click share
51%
Top 20: 95%
Open market
32%
- ADMITRY15%
- Eucatape13%
- Hampton Adams12%
- Vakly11%
- Cramer9%
- Ringside7%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -36.6% search growth over the last 90 days.Peak months: Sep, Oct · busiest ÷ quietest = 1.9×
Top athletic tape 1 inch search terms
- athletic tape 1 inch31K/yr
- 1 inch athletic tape7K/yr
- zonas tape7K/yr
- zonas tape 1 inch4K/yr
- eucatape3K/yr
- rowing tape4K/yr
Top athletic tape 1 inch products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
ADMITRY Athletic Tape 5 Pack White Sports Tape Very Strong No Sticky Residue Wrist Ankle Tape for Gymnastics Boxing Lacrosse Climbing Hockey Bat
ADMITRY$8.404.4★5,788 rev
Vakly Athletic Tape 1 in x 10 yd (3 Pack) Porous Breathable Cloth Sports Tape for Athletic Training Muscle & Joint Support Medical Adhesive Tape for Wrists Ankles & Injuries
Vakly$8.014.5★291 rev
Eucatape Eucalyptus Infused Rowing Tape Hands & Strength & Grip Indoor Machine or Outdoor Sculling Crew Blue
Eucatape$14.014.6★605 rev
Cramer 950 Premium White Porous Athletic Tape 1 x 15 Yards Strong Adhesive Sports Tape Easy Tear Breathable Cotton Latex-Free Bulk Case of 48 Rolls for Ankle Wrist & Injury Taping
Cramer$73.044.5★16 rev
Hampton Adams | As Seen on Shark Tank | Original Athletic Sports Tape (3 Pack) | 45ft Rolls | Very Strong Easy Tear NO Sticky Residue | Best Tape for Athlete & Trainers | Fingers Ankles (White)
Hampton Adams$10.304.5★20,158 rev
Newest
by launch date
SHIELD 1 Inch Athletic Tape Precision Tape 12 Pack
SHIELD$24.8830 rev
Threlaco 24 Pack Athletic Porous Tape 1 Wide x 10 Yards Standard Porous Medical Adhesive White Athletic Sports Wrist Ankle Tape for Stabilizing Supporting Muscles Gymnastics Boxing Climbing
Threlaco$27.474 rev
ZONAS by Actimove Athletic Tape for Muscles and Joint Support and Immobilization Strong Skin Adhesion Hand-tearable White 1.5 in x 15 yd Speedpack - 32 Rolls
Zonas by Actimove$126.4911 rev
Athletic Tape 2 Pack White Sports Tape Athletic Strong-Breathable-Easy Tear-No Sticky Residue Wrist Ankle Tape for Lacrosse Boxing Gymnastics Climbing Soccer Hockey Bat Injuries Medical
UNBEATABLE ENERGY$5.18463 rev
SHIELD Combat Tape 1 Inch x 10 Yards 6 Pack White
SHIELD$15.0553 rev
Trending
90-day click momentumCramer 950 Premium White Porous Athletic Tape 1 x 15 Yards Strong Adhesive Sports Tape Easy Tear Breathable Cotton Latex-Free Bulk Case of 48 Rolls for Ankle Wrist & Injury Taping
Cramer$73.044.5★
Eucatape Eucalyptus Infused Dancing Tape - Heals and Protects from Blisters Cuts Dry Skin in Ballet Salsa Hip Hop Ballroom Contemporary Latin Irish Modern Jazz Tap (Green 2PK)
Eucatape$24.974.6★
Vakly Athletic Tape 1 in x 10 yd (3 Pack) Porous Breathable Cloth Sports Tape for Athletic Training Muscle & Joint Support Medical Adhesive Tape for Wrists Ankles & Injuries
Vakly$8.014.5★
Ringside 1 Athletic Trainers Tape Cotton Kinesiology Tape for Combat Sports Adhesive Athletic Tape for Men and Women 1 x 30 White 3 Pack
Ringside$9.154.4★
Eucatape Eucalyptus Infused Dancing Tape - for Ballet Salsa Hip Hop Ballroom Contemporary Latin Irish Modern Jazz Tap Pink
Eucatape$13.964.6★
What buyers say about athletic tape 1 inch
What buyers praise and complain about, mined from review topics.What buyers love
“Great adhesive”
“Overall, this is a solid product”
“way cheaper”
“As advertised”
“Easy to use”
“otherwise it does its job”
“Very durable”
“good strong holding”
“It DEFINITELY gives you a lot better grip making pull-ups in my case much easier”
“Colors are great”
What buyers complain about
“Poor adhesion”
“It is difficult to use”
“Cheap Quality”
“Will give you a rash”
“no elasticity”
“This product is not functional”
“Until about 10 hrs later the end started to lose it's stickiness”
“The material feels thinner”
“Complete misrepresentation”
“Waste of your money”
Top return reasons
Common questions
- Is athletic tape 1 inch profitable to sell on Amazon United States?
- The niche generates $105K/yr across 25 tracked products. 90-day search growth is -36.6%. Flapen's verdict: Worth a look (53/100).
- How competitive is the athletic tape 1 inch niche?
- 19 brands and 60 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 61% of demand.
- What do buyers complain about in athletic tape 1 inch?
- Top complaints mined from reviews: Adhesion/Stickiness, Ease Of Use, Quality-Overall. The return rate is 0.6%.
- When does demand for athletic tape 1 inch peak?
- Demand peaks in Sep–Oct; the busiest month runs 1.9× the quietest.
- What does it cost to enter the athletic tape 1 inch niche?
- Listings span $5.18–$126.49; the average listing price is $22.06 (sweet spot $15–$100). The average incumbent carries 3,435 reviews — the moat a new listing must climb.