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Astragalus

Maybe

An estimated 0.0% of orders come back. But demand is soft, at -4.4% this quarter, so Astragalus is a Maybe.

Flapen Score
63
63 / 100
Top 6% of 14,768 Health & Household niches · +14 vs the category median of 49
Market size
$811K/yr411K searches / yr
90-day growth
-4.4%search demand this quarter
Competition
53%top-5 click share · 22 brands · 436 sellers

Flapen Score

Astragalus against its category

The dotted line is the Health & Household average. Past it, Astragalus is stronger. Inside it, weaker.

63Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Astragalus market on Amazon at a glance

Shoppers on Amazon United States searched for Astragalus 411K times last year and spent an estimated $811K. The top 5 brands take 58% of clicks. Demand peaks in Jan. Flapen scores it 63 out of 100, a Maybe.

01 · Demand

An estimated 11.1% of those searches ended in a purchase.

Shoppers searched for this 411K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.1% of those searches ended in a purchase. Searches in the last 90 days moved -4.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $811K a year.

Searches, last 12 months
411K
Growth, 90 days vs prior 90
-4.4%
Conversion, latest week
11.1%
Market size, estimated
$811Ka year
Peak month
January1.6× the quietest month
Top search term
astragalus215K searches a year

02 · Price

A sale here is worth $17.75.

Listings sell for $17.75 on average, from $6.98 to $31.25. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,250 to 1,500 of them. At $17.75 that is $22K to $27K a year per listing.

Average price
$17.75inside the $15 to $100 sweet spot
Price range
$6.98–$31.25
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
1,250–1,500
Revenue per listing a year
$22K–$27K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #346 within Astragalus. It carries 792 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
100%
Out of stock, average day
4.0%
Average rank
#346in Astragalus
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
792per listing
Listings tracked
26

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 82 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
82 months

Products

Top Astragalus products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

22 falling

Sellers

436

Top-5 brand share

58%

Top 20: 98%

Top-5 click share

53%

Top 20: 93%

Open market

37%

  • Brand 119%
  • Brand 218%
  • Brand 38%
  • Brand 47%
  • Brand 56%
  • Brand 65%

Demand

Astragalus search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.6×

Search terms

Top Astragalus search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • astragalus215K/yr
  • astragalus root79K/yr
  • astragalus supplement23K/yr
  • astragalus root organic21K/yr
  • astragalus extract21K/yr
  • astragalus root extract9K/yr
  • astralagus6K/yr
  • astragalus capsules20K/yr
  • astragalus membranaceus5K/yr
  • organic astragalus root4K/yr

Reviews and returns

What reviews say buyers love and hate about Astragalus

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
10%of negative reviews mention “Dosage”
<0.1%of orders come back, a rate Amazon rounds to zero
“The full dose was too much on my guts”
A buyer, on “Dosage”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Astragalus questions

Answered from the same tracked data.