Astaxanthin 4mg
FailThe top 5 brands take 97% of clicks, so Astaxanthin 4mg is a Fail.
- Flapen Score
- 43 / 100Ranks 10,775 of 14,768 Health & Household niches · −6 vs the category median of 4943
- Market size
- $185K/yr67K searches / yr
- 90-day growth
- -35.0%search demand this quarter
- Competition
- 81%top-5 click share · 7 brands · 37 sellers
Flapen Score
Astaxanthin 4mg against its category
The dotted line is the Health & Household average. Past it, Astaxanthin 4mg is stronger. Inside it, weaker.
Market
The Astaxanthin 4mg market on Amazon at a glance
Shoppers on Amazon United States searched for Astaxanthin 4mg 67K times last year and spent an estimated $185K. The top 5 brands take 97% of clicks. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 12.3% of those searches ended in a purchase.
Shoppers searched for this 67K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.3% of those searches ended in a purchase. Searches in the last 90 days moved -35.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $185K a year.
- Searches, last 12 months
- 67K
- Growth, 90 days vs prior 90
- -35.0%
- Conversion, latest week
- 12.3%
- Market size, estimated
- $185Ka year
- Top search term
- astaxanthin 4mg26K searches a year
02 · Price
A sale here is worth $22.60.
Listings sell for $22.60 on average, from $11.03 to $46.66. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $22.60 that is $11K to $17K a year per listing.
- Average price
- $22.60inside the $15 to $100 sweet spot
- Price range
- $11.03–$46.66
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $11K–$17K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
38% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #368 within Antioxidants. It carries 1,870 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 38%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #368in Antioxidants
- Average rating
- 4.65 starsAmazon United States average 4.42 stars
- Average reviews
- 1,870per listing
- Listings tracked
- 13
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Astaxanthin 4mg products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
NOW Foods Supplements Astaxanthin 10mg Extra Strength derived from Non-GMO Haematococcus Pluvialis Microalgae and has naturally occurring Lutein Canthaxanthin and Beta-Carotene 60 Softgels
- Price
- $21.85
- Rating
- 4.6/5
- Reviews
- 1,168
- Age
- 14y ago

NOW Foods Supplements Astaxanthin 4 mg features Zanthin Supports Eye Health* 60 Veg Softgels
- Price
- $11.35
- Rating
- 4.7/5
- Reviews
- 1,296
- Age
- 19y ago

Now Supplements Triple Strength Astaxanthin 12 mg Triple Strength Brain Health* Helps Manage Eye Strain* 60 Veggie Softgels
- Price
- $27.50
- Rating
- 4.7/5
- Reviews
- 2,069
- Age
- 3y ago

Now Foods Supplements Astaxanthin 10mg Extra Strength derived from Non-GMO Haematococcus Pluvialis Microalgae and has Naturally Occurring Lutein Canthaxanthin and Beta-Carotene 30 Softgels
- Price
- $13.10
- Rating
- 4.6/5
- Reviews
- 1,168
- Age
- 3y ago

NOW Supplements Astaxanthin 4 mg derived from Non-GMO Haematococcus Pluvialis Microalgae and has naturally occurring Lutein Canthaxanthin and Beta-Carotene 90 Softgels
- Price
- $17.27
- Rating
- 4.6/5
- Reviews
- 1,677
- Age
- 15y ago
Trending
estimated 90-day click momentum
Micro Ingredients Astaxanthin 6mg with MCT Oil 120 Softgels | Premium Astaxanthin Antioxidant Supplements* | Fresh Microalgae Source | Triple Strength Non-GMO Gluten Free No Soy
- Price
- $17.62
- Rating
- 4.7/5
- Reviews
- 100
- Age
- 6mo ago

Astaxanthin - Triple Strength 12mg (Only Patented Astaxanthin (Astrareal) with 70+ Human Clinical Trials) Grown Harvested and Made in The USA (Astaxantina) by Double Wood
- Price
- $23.86
- Rating
- 4.6/5
- Reviews
- 2,649
- Age
- 4y ago

Now Foods Supplements Astaxanthin 10mg Extra Strength derived from Non-GMO Haematococcus Pluvialis Microalgae and has Naturally Occurring Lutein Canthaxanthin and Beta-Carotene 30 Softgels
- Price
- $13.10
- Rating
- 4.6/5
- Reviews
- 1,168
- Age
- 3y ago

NOW Foods Supplements Astaxanthin 10mg Extra Strength derived from Non-GMO Haematococcus Pluvialis Microalgae and has naturally occurring Lutein Canthaxanthin and Beta-Carotene 60 Softgels
- Price
- $21.85
- Rating
- 4.6/5
- Reviews
- 1,168
- Age
- 14y ago

Now Supplements Triple Strength Astaxanthin 12 mg Triple Strength Brain Health* Helps Manage Eye Strain* 60 Veggie Softgels
- Price
- $27.50
- Rating
- 4.7/5
- Reviews
- 2,069
- Age
- 3y ago
Newest
by launch date
Micro Ingredients Astaxanthin 6mg with MCT Oil 120 Softgels | Premium Astaxanthin Antioxidant Supplements* | Fresh Microalgae Source | Triple Strength Non-GMO Gluten Free No Soy
- Price
- $17.62
- Rating
- 4.7/5
- Reviews
- 100
- Age
- 6mo ago

Now Foods Supplements Astaxanthin 10mg Extra Strength derived from Non-GMO Haematococcus Pluvialis Microalgae and has Naturally Occurring Lutein Canthaxanthin and Beta-Carotene 30 Softgels
- Price
- $13.10
- Rating
- 4.6/5
- Reviews
- 1,168
- Age
- 3y ago

Now Supplements Triple Strength Astaxanthin 12 mg Triple Strength Brain Health* Helps Manage Eye Strain* 60 Veggie Softgels
- Price
- $27.50
- Rating
- 4.7/5
- Reviews
- 2,069
- Age
- 3y ago

Horbaach Astaxanthin 4mg | 150 Softgels | Microalgae with Coconut Oil
- Price
- $19.89
- Rating
- 4.7/5
- Reviews
- 73
- Age
- 3y ago

Astaxanthin - Triple Strength 12mg (Only Patented Astaxanthin (Astrareal) with 70+ Human Clinical Trials) Grown Harvested and Made in The USA (Astaxantina) by Double Wood
- Price
- $23.86
- Rating
- 4.6/5
- Reviews
- 2,649
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 81% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
37
Est. top-5 brand share
97%
Top 20: 100%
Est. top-5 click share
81%
Top 20: 100%
Open market
1%
- NOW Foods84%
- Nutricost5%
- Double Wood Supplements3%
- Nutrex Hawaii3%
- Life Extension2%
- Micro Ingredients2%
- Open — no brand owns it (1 brand, 1%)
Demand
Astaxanthin 4mg search demand
Weekly searches over the year. Pick a range.
Search terms
Top Astaxanthin 4mg search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- astaxanthin 4mg26K/yr
- now astaxanthin13K/yr
- astaxanthin now10K/yr
- now astaxanthin 12mg7K/yr
- now foods astaxanthin3K/yr
- astaxanthin 10mg5K/yr
- now astaxanthin 4mg3K/yr
Reviews and returns
What reviews say buyers love and hate about Astaxanthin 4mg
We read the reviews and the return reasons for every product selling here.
“Very unpleasant odor”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Astaxanthin 4mg questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









