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Aso Ankle Braces

Fail

The top 5 products take 100% of clicks, so Aso Ankle Braces is a Fail.

Flapen Score
39
39 / 100
Ranks 12,636 of 14,768 Health & Household niches · −10 vs the category median of 49
Market size
$966K/yr449K searches / yr
90-day growth
-1.8%search demand this quarter
Competition
100%top-5 click share · 1 brands · 15 sellers

Flapen Score

Aso Ankle Braces against its category

The dotted line is the Health & Household average. Past it, Aso Ankle Braces is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Aso Ankle Braces market on Amazon at a glance

Shoppers on Amazon United States searched for Aso Ankle Braces 449K times last year and spent an estimated $966K. One brand takes every click. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 6.5% of those searches ended in a purchase.

Shoppers searched for this 449K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved -1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $966K a year.

Searches, last 12 months
449K
Growth, 90 days vs prior 90
-1.8%
Conversion, latest week
6.5%
Market size, estimated
$966Ka year
Peak month
August1.4× the quietest month
Top search term
aso ankle braces128K searches a year

02 · Price

A sale here is worth $33.25.

Listings sell for $33.25 on average, from $29.08 to $36.41. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 6,000 to 8,000 of them. At $33.25 that is $200K to $266K a year per listing.

Average price
$33.25inside the $15 to $100 sweet spot
Price range
$29.08–$36.41
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
6,000–8,000
Revenue per listing a year
$200K–$266K
Returns
7.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

20% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #5 within Braces, Splints & Supports. It carries 7,986 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
20%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#5in Braces, Splints & Supports
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
7,986per listing
Listings tracked
5

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
62 months

Products

Top Aso Ankle Braces products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

1 falling

Sellers

15

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 1100%
  • Open — no brand owns it (0%)

Demand

Aso Ankle Braces search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '25Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Aso Ankle Braces search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • aso ankle braces128K/yr
  • aso ankle brace71K/yr
  • med spec aso ankle stabilizer58K/yr
  • aso ankle stabilizer48K/yr
  • aso71K/yr
  • aso brace19K/yr
  • aso speed lacer ankle brace11K/yr
  • medspec aso ankle stabilizer8K/yr
  • med spec aso ankle stabilizer for women7K/yr
  • aso lace up ankle brace5K/yr

Reviews and returns

What reviews say buyers love and hate about Aso Ankle Braces

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Size-Overall”
20%of negative reviews mention “Size-Overall”
7.3%of orders come back
“it was far too big”
A buyer, on “Size-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Aso Ankle Braces questions

Answered from the same tracked data.