ashwagandha 300mg
Skip itA concentrated shelf (top 5 take 72% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible12.5%search→purchase rate — share of searches ending in a sale
Avg price
Great$17.17avg listing price — sweet spot $15–$100
Price range
Good$7.75–$27.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$220K$220K/yr · 102K searches
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Growth
Okay+5.5%90-day search growth — must beat 0% to launch
Review moat
Bad4,801avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad72%top-5 click share — a locked-up shelf
According to Flapen's Amazon United States niche tracking, ashwagandha 300mg is a $220K/yr Amazon United States market (102K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Jul. Verdict: Skip it — 48/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
ashwagandha 300mg market data
- Units sold / yr
- 13K–15K
- avg 500–750/product
- Revenue / yr
- $215K–$258K
- units × avg price
- Conversion rate
- 12.5%
- Avg BSR
- #160
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 75%
- Out of stock
- 2.8%
- Avg brand age
- 64 months
- Avg seller age
- 161 days
Competition & brand share
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.Brands
13 rising
Sellers
512
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
72%
Top 20: 100%
Open market
12%
- NOW Foods58%
- Jarrow Formulas10%
- Nutricost8%
- Futurebiotics6%
- Nature's Bounty3%
- Nature Made3%
- Open — no brand owns it (7 brands, 12%)
Demand & seasonality
Weekly Amazon search volume, last 99 weeks — +5.5% search growth over the last 90 days.Peak months: Jul · busiest ÷ quietest = 2.1×
Top ashwagandha 300mg search terms
- ashwagandha 300mg37K/yr
- now ashwagandha27K/yr
- ashwagandha now17K/yr
- now foods ashwagandha8K/yr
- ashwagandha 300 mg6K/yr
- now ashwagandha 450 mg7K/yr
- ashwagandha now brand925/yr
Top ashwagandha 300mg products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
NOW Foods Ashwagandha Extract 450 mg Vegan Kosher Non-GMO - 240 Veg Capsules
NOW Foods$25.554.8★159 rev
NOW Supplements Ashwagandha (Withania somnifera) 450 mg (Standardized Extract) 90 Veg Capsules
NOW Foods$8.684.5★10,618 rev
Now Supplements KSM-66 Ashwagandha Stress and Sleep Support 90 Veg Capsules
NOW Foods$18.984.7★714 rev
Jarrow Formulas Ashwagandha Capsules 300 mg Supplement Supports Normalized Resistance to Mental and Physical Stress 120 Veggie Capsules 60 Day Supply
Jarrow Formulas$18.084.5★1,952 rev
Nutricost Ashwagandha Herbal Supplement 600mg 120 Capsules Gluten-Free
Nutricost$14.614.6★7,751 rev
Newest
by launch date
Nature Made Ashwagandha KSM 66 + Reishi Mushroom Capsules Stress Relief Blend Ashwagandha and Mushroom Supplement 60 Capsules 30 Day Supply
Nature Made$21.5577 rev
THORNE - Ashwagandha - Highly Concentrated Shoden - Calming Stress Support for Women & Men - Supports Daytime Energy Mental Clarity & Optimal Immune Function* - Third-Party Certified - 30 Capsules
THORNE$21.45542 rev
Double Wood Supplements Ashwagandha KSM 66 Organic and Clinically Studied Extract (600mg Per Serving 120 Capsules 60 Servings) Adaptogen Cortisol Manager for Women and Men
Double Wood Supplements$16.06612 rev
NOW Foods Ashwagandha Extract 450 mg Vegan Kosher Non-GMO - 240 Veg Capsules
NOW Foods$25.55159 rev
Now Supplements KSM-66 Ashwagandha Stress and Sleep Support 90 Veg Capsules
NOW Foods$18.98714 rev
Trending
90-day click momentumNature Made Ashwagandha KSM 66 + Reishi Mushroom Capsules Stress Relief Blend Ashwagandha and Mushroom Supplement 60 Capsules 30 Day Supply
Nature Made$21.554.6★
Double Wood Supplements Ashwagandha KSM 66 Organic and Clinically Studied Extract (600mg Per Serving 120 Capsules 60 Servings) Adaptogen Cortisol Manager for Women and Men
Double Wood Supplements$16.064.7★
Momentous Ashwagandha Supplement - 300 mg NooGandha Ashwagandha Extract - Cognitive Performance Alertness & Focus Support - NSF Certified for Sport - Vegan - GMO- & Gluten-Free - 60 Servings
Momentous$24.624.7★
Himalaya Organic Ashwagandha Root 60 Day Supply - Herbal Adrenal Support Supplements for Stress Relief and Energy Support - USDA Organic Non-GMO Vegan Gluten Free No Additives 670 mg 60 Caplets
Himalaya$20.174.6★
Now Supplements KSM-66 Ashwagandha Stress and Sleep Support 90 Veg Capsules
NOW Foods$18.984.7★
What buyers say about ashwagandha 300mg
What buyers praise and complain about, mined from review topics.What buyers love
“I've found consistent quality with the Now brand”
“Great for relieving stress”
“Helps with sleep”
“A trustworthy vitamin”
“Affordable”
“It sure works”
“It makes me feel relaxed”
“Didn't hurt anything”
“Work ok”
“Gives energy”
What buyers complain about
“Caused side effects”
“not able to sleep”
“Didn't work for me”
“Want your stomach upset”
“Cause anxiety”
“Too expensive”
“I think I need a stronger dosage”
“Gave me an allergic reaction”
“If, on the rare times, I have trouble swallowing and it gets stuck, the taste as the coating starts to dissolve is very mild, slightly bitter,”
“Poor quality capsules”
Top return reasons
Common questions
- Is ashwagandha 300mg profitable to sell on Amazon United States?
- The niche generates $220K/yr across 20 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +5.5%. Flapen's verdict: Skip it (48/100).
- How competitive is the ashwagandha 300mg niche?
- 13 brands and 512 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 85% of demand.
- What do buyers complain about in ashwagandha 300mg?
- Top complaints mined from reviews: Side Effects, Sleep Quality, Functionality-Overall. The return rate is 0.0%.
- When does demand for ashwagandha 300mg peak?
- Demand peaks in Jul; the busiest month runs 2.1× the quietest.
- What does it cost to enter the ashwagandha 300mg niche?
- Listings span $7.75–$27.12; the average listing price is $17.17 (sweet spot $15–$100). The average incumbent carries 4,801 reviews — the moat a new listing must climb.