Ashwagandha

Shoppers searched for this 11.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.7% of those searches ended in a purchase. Searches in the last 90 days moved -18.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $23.5M a year.

Searches, last 12 months

11.4M

Growth, 90 days vs prior 90

-18.8%

Conversion, latest week

10.7%

Market size, estimated

$23.5Ma year

Peak month

October1.3× the quietest month

Top search term

ashwagandha7.2M searches a year

Listings sell for $19.29 on average, from $6.49 to $48.65. Amazon reports units sold in ranges, and this niche reaches the top one: 1,000,000 units or more a year. The average listing sells 30,000 to 40,000 of them. At $19.29 that is $579K to $772K a year per listing.

Average price

$19.29inside the $15 to $100 sweet spot

Price range

$6.49–$48.65

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1,000,000 or moreAmazon's top range

Units per listing a year

30,000–40,000

Revenue per listing a year

$579K–$772K

Returns

0.0%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #63 within Endurance & Energy. It carries 8,463 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

0.5%

Average rank

#63in Endurance & Energy

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

8,463per listing

Listings tracked

38

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

46 months