Aromatherapy Gifts for Women

Shoppers searched for this 189K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -24.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.

Searches, last 12 months

189K

Growth, 90 days vs prior 90

-24.7%

Conversion, latest week

0.9%

Market size, estimated

$36Ka year

Peak month

August3.2× the quietest month

Top search term

melatonin pen54K searches a year

Listings sell for $21.34 on average, from $8.32 to $39.71. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $21.34 that is $2K to $5K a year per listing.

Average price

$21.34inside the $15 to $100 sweet spot

Price range

$8.32–$39.71

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

1.4%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 14.9% of listings are out of stock. The average listing ranks #375 within Aromatherapy. It carries 563 reviews at 3.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

81%

Out of stock, average day

14.9%

Average rank

#375in Aromatherapy

Average rating

3.29 starsAmazon United States average 4.42 stars

Average reviews

563per listing

Listings tracked

32

20 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

20

Successful launches

2Amazon's first-year sales bar

Average brand age

44 months