Arm and Hammer Carpet Deodorizer

Shoppers searched for this 256K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.8% of those searches ended in a purchase. Searches in the last 90 days moved +16.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $483K a year.

Searches, last 12 months

256K

Growth, 90 days vs prior 90

+16.4%

Conversion, latest week

11.8%

Market size, estimated

$483Ka year

Peak month

August1.5× the quietest month

Top search term

arm and hammer carpet deodorizer150K searches a year

Listings sell for $15.94 on average, from $7.14 to $40.09. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At $15.94 that is $24K to $32K a year per listing.

Average price

$15.94inside the $15 to $100 sweet spot

Price range

$7.14–$40.09

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

1,500–2,000

Revenue per listing a year

$24K–$32K

Returns

0.4%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #16 within Carpet Deodorizers. It carries 5,571 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

80%

Out of stock, average day

0.0%

Average rank

#16in Carpet Deodorizers

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

5,571per listing

Listings tracked

15

The brands on the shelf have sold for 85 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

85 months