Ariel Mermaid Doll

Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +37.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.0M a year.

Searches, last 12 months

1.8M

Growth, 90 days vs prior 90

+37.1%

Conversion, latest week

3.5%

Market size, estimated

$1.0Ma year

Peak month

December5.0× the quietest month

Top search term

ariel laundry detergent powder369K searches a year

Listings sell for $16.75 on average, from $5.14 to $38.48. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 6,000 to 8,000 of them. At $16.75 that is $101K to $134K a year per listing.

Average price

$16.75inside the $15 to $100 sweet spot

Price range

$5.14–$38.48

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

6,000–8,000

Revenue per listing a year

$101K–$134K

Returns

0.2%of orders · Amazon United States median 2.1%

37% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #121 within Laundry. It carries 7,303 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

37%

Prime listings

79%

Out of stock, average day

0.0%

Average rank

#121in Laundry

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

7,303per listing

Listings tracked

19

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

48 months