Skip to content
54

antifungal cream

Worth a look

Shows low returns (0.0%), but a concentrated shelf (top 5 take 85% of clicks) keeps it on the watch list.

Market size 99Growth 27Conversion 98Competition 13Returns 100Price range 53Avg price 56Brand share 25Review moat 21Quality gap 38

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Market size

Incredible$7.1M

$7.1M/yr · 3.2M searches

Conversion

Incredible17.3%

search→purchase rate — share of searches ending in a sale

Avg price

Good$12.75

avg listing price — sweet spot $15–$100

Price range

Good$4.64–$26.61

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+1.9%

90-day search growth — must beat 0% to launch

Brand share

Okay90%

top-5 brand share — brands hold most of the demand

Review moat

Bad10,819.22

avg incumbent reviews — the moat a new listing must climb

Competition

Bad85%

top-5 click share — a locked-up shelf

According to Flapen's Amazon United States niche tracking, antifungal cream is a $7.1M/yr Amazon United States market (3.2M searches/yr). The top 5 brands hold 90% of demand. Verdict: Worth a look — 54/100.

Data updated Jul 18, 2026 · scored weekly · How we score niches

antifungal cream market data

Units sold / yr
500K–600K
avg 40,000–50,000/product
Revenue / yr
$6.4M–$7.7M
units × avg price
Conversion rate
17.3%
Avg BSR
#10
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
0.0%
Avg brand age
80 months
Avg seller age
140 days

Competition & brand share

The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 falling

Sellers

41

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

5%

  • Globe Pharmacy50%
  • Globe17%
  • MED PRIDE8%
  • Lotrimin8%
  • TenderGentle8%
  • SimplyVital6%
  • Open — no brand owns it (1 brand, 5%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +1.9% search growth over the last 90 days.
70K50KSpike '25Holiday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Top antifungal cream search terms

  • antifungal cream892K/yr
  • clotrimazole antifungal cream565K/yr
  • clotrimazole556K/yr
  • anti fungal cream for skin231K/yr
  • clotrimazole cream178K/yr
  • antifungal120K/yr
  • clotrimazole 1%72K/yr
  • fungal cream63K/yr
  • anti fungal cream70K/yr
  • fungus cream59K/yr
All search terms

Top antifungal cream products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$1.1M30%$2.1M45%$3.2M60%$4.2M1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 9 tracked products in this niche — three views at once, no toggling.

What buyers say about antifungal cream

What buyers praise and complain about, mined from review topics.

What buyers love

Efficiency20%

“It does work”

Value For Money13%

“Fair price”

Quality-Overall13%

“Overall, its a solid product that does what its supposed to do”

Advertised Vs Actual Product9%

“As described”

Itch Relief7%

“Stops itching”

Allergies6%

“no irritation at all”

Ease Of Use3%

“Actually came handy”

Ease Of Application2%

“Application is simple it spreads easily”

Smell2%

“No smell and easy to use”

Skin Health2%

“Helping my skin issues alot”

What buyers complain about

Functionality-Overall23%

“Did not work”

Allergies15%

“Allergic reaction”

Smell9%

“Awful smell”

Value For Money4%

“Over priced”

Size-Overall4%

“It's small,”

Itch Relief3%

“does not relieve itching”

Quality-Overall3%

“or they have poor quality control”

Pain Relief-Overall2%

“They were/are so painful”

Advertised Vs Actual Product2%

“The description is deceptive”

Dosage2%

“Garage dose not work at all”

Common questions

Is antifungal cream profitable to sell on Amazon United States?
The niche generates $7.1M/yr across 9 tracked products. 90-day search growth is +1.9%. Flapen's verdict: Worth a look (54/100).
How competitive is the antifungal cream niche?
7 brands and 41 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 90% of demand.
What do buyers complain about in antifungal cream?
Top complaints mined from reviews: Functionality-Overall, Allergies, Smell. The return rate is 0.0%.
When does demand for antifungal cream peak?
Demand is steady year-round — the busiest month runs 1.6× the quietest.
What does it cost to enter the antifungal cream niche?
Listings span $4.64–$26.61; the average listing price is $12.75 (sweet spot $15–$100). The average incumbent carries 10,819 reviews — the moat a new listing must climb.