Antibiotic Ointment
MaybeBuyers convert on 19.9% of searches. But prices span $4.08–$11.64, mostly outside the sweet spot, so Antibiotic Ointment is a Maybe.
- Flapen Score
- 50 / 100Top 44% of 14,768 Health & Household niches · +1 vs the category median of 4950
- Market size
- $2.5M/yr1.8M searches / yr
- 90-day growth
- +8.4%search demand this quarter
- Competition
- 69%top-5 click share · 9 brands · 87 sellers
Flapen Score
Antibiotic Ointment against its category
The dotted line is the Health & Household average. Past it, Antibiotic Ointment is stronger. Inside it, weaker.
Market
The Antibiotic Ointment market on Amazon at a glance
Shoppers on Amazon United States searched for Antibiotic Ointment 1.8M times last year and spent an estimated $2.5M. The top 5 brands take 86% of clicks. Demand peaks in Sep. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 19.9% of those searches ended in a purchase.
Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 19.9% of those searches ended in a purchase. Searches in the last 90 days moved +8.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.5M a year.
- Searches, last 12 months
- 1.8M
- Growth, 90 days vs prior 90
- +8.4%
- Conversion, latest week
- 19.9%
- Market size, estimated
- $2.5Ma year
- Peak month
- September2.6× the quietest month
- Top search term
- antibiotic ointment662K searches a year
02 · Price
A sale here is worth $7.15.
Listings sell for $7.15 on average, from $4.08 to $11.64. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 12,500 to 15,000 of them. At $7.15 that is $89K to $107K a year per listing.
- Average price
- $7.15under the $15 to $100 sweet spot
- Price range
- $4.08–$11.64
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 300K–400K
- Units per listing a year
- 12,500–15,000
- Revenue per listing a year
- $89K–$107K
- Returns
- 0.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #44 within Antibiotics & Antiseptics. It carries 10,177 reviews at 4.78 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #44in Antibiotics & Antiseptics
- Average rating
- 4.78 starsAmazon United States average 4.42 stars
- Average reviews
- 10,177per listing
- Listings tracked
- 18
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 91 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 91 months
Products
Top Antibiotic Ointment products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 18, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
TheraCare Triple Antibiotic Ointment 1 oz Tube
- Price
- $4.08
- Rating
- 4.8/5
- Reviews
- 4,326
- Age
- 4y ago

Globe Triple Antibiotic Ointment 1.0 oz (4 Pack) First Aid Ointment for Minor Scrapes Cuts and Burns to Help Prevent Infection Compare to the Active Ingredients of the Leading Brand.
- Price
- $7.36
- Rating
- 4.8/5
- Reviews
- 13,250
- Age
- 8y ago

Neosporin Original First Aid Antibiotic Ointment for Wounds Infection Protection Treatment Germ-Killing Formula Helps Minimize Appearance Of Scars for Minor Cuts Scrapes Burns 1 Oz
- Price
- $8.68
- Rating
- 4.8/5
- Reviews
- 26,638
- Age
- 20y ago

Amazon Basic Care First Aid Triple Antibiotic Ointment Treats Minor Cuts Scrapes and Burns 2 Ounces
- Price
- $5.47
- Rating
- 4.7/5
- Reviews
- 6,563
- Age
- 8y ago

Neosporin Original First Aid Triple Antibiotic Ointment with Bacitracin Zinc for Infection Protection Wound Care Treatment & Helps Minimize the Appearance of Scars for Minor Wounds .5 oz
- Price
- $4.84
- Rating
- 4.8/5
- Reviews
- 44,498
- Age
- 19y ago
Trending
estimated 90-day click momentum
Neosporin + Lidocaine First Aid Triple Antibiotic Ointment Fast-Acting Maximum Strength Topical Pain Relief 24-Hour Infection Protection that Numbs Away the Pain for Minor Wound Care 1 oz
- Price
- $9.85
- Rating
- 4.8/5
- Reviews
- 210
- Age
- 3mo ago

Globe (3 Pack 1oz Triple Antibiotic Ointment First Aid Ointment for Minor Scratches and Wounds and Prevents Infection Compare to The Active Ingredients of Leading Brand (3 Pack)
- Price
- $6.02
- Rating
- 4.8/5
- Reviews
- 920
- Age
- 4y ago

Amazon Basic Care First Aid Antibiotic + Burn Relief Maximum Strength Triple Antibiotic Ointment for Minor Cuts Scrapes Infection Protection 1 ounce (Pack of 1)
- Price
- $4.80
- Rating
- 4.7/5
- Reviews
- 1,012
- Age
- 4y ago

TheraCare Triple Antibiotic Ointment 1 oz Tube
- Price
- $4.08
- Rating
- 4.8/5
- Reviews
- 4,326
- Age
- 4y ago

Bacitracin Antibiotic Ointment with Zinc USP - 1 oz Topical Antibiotic First Aid Ointment - Helps Prevent Infection in Minor Cuts Scrapes and Burns
- Price
- $5.81
- Rating
- 4.8/5
- Reviews
- 1,241
- Age
- 2y ago
Newest
by launch date
Neosporin + Lidocaine First Aid Triple Antibiotic Ointment Fast-Acting Maximum Strength Topical Pain Relief 24-Hour Infection Protection that Numbs Away the Pain for Minor Wound Care 1 oz
- Price
- $9.85
- Rating
- 4.8/5
- Reviews
- 210
- Age
- 3mo ago

Bacitracin Antibiotic Ointment with Zinc USP - 1 oz Topical Antibiotic First Aid Ointment - Helps Prevent Infection in Minor Cuts Scrapes and Burns
- Price
- $5.81
- Rating
- 4.8/5
- Reviews
- 1,241
- Age
- 2y ago

Bactine MAX Antibiotic + Pain Relieving Ointment - Antibiotic Ointment with Lidocaine - Pain + Itch Relief for Minor Cuts & Scrapes & Burns - Lidocaine Numbing Cream - 0.5oz
- Price
- $5.33
- Rating
- 4.7/5
- Reviews
- 1,365
- Age
- 2y ago

CareAll Triple Antibiotic Ointment 1.0 oz (4 Pack) First Aid Ointment for Minor Scrapes Cuts and Burns to Help Prevent Infection Compare to The Active Ingredients of The Leading Brand
- Price
- $7.45
- Rating
- 4.8/5
- Reviews
- 11,337
- Age
- 2y ago

CareAll Triple Antibiotic Ointment (25 Pack) 0.9gr Foil Packet. First Aid Ointment That Prevents Infection in Minor Scrapes Cuts and Burns
- Price
- $5.26
- Rating
- 4.8/5
- Reviews
- 2,608
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 falling
Sellers
87
Est. top-5 brand share
86%
Top 20: 100%
Est. top-5 click share
69%
Top 20: 100%
Open market
6%
- Neosporin21%
- Globe20%
- Thera Care19%
- Amazon Basic Care15%
- Johnson & Johnson10%
- CareAll8%
- Open — no brand owns it (3 brands, 6%)
Demand
Antibiotic Ointment search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep · busiest ÷ quietest = 2.6×
Search terms
Top Antibiotic Ointment search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- antibiotic ointment662K/yr
- triple antibiotic ointment547K/yr
- antibiotic cream133K/yr
- triple antibiotic55K/yr
- triple antibiotic cream47K/yr
- ointment for wounds43K/yr
- antibacterial ointment41K/yr
- antibacterial cream38K/yr
- first aid cream33K/yr
- antiseptic cream26K/yr
Reviews and returns
What reviews say buyers love and hate about Antibiotic Ointment
We read the reviews and the return reasons for every product selling here.
“Itching”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Antibiotic Ointment questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









