Ankle Brace

Shoppers searched for this 8.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +11.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6.5M a year.

Searches, last 12 months

8.0M

Growth, 90 days vs prior 90

+11.0%

Conversion, latest week

4.5%

Market size, estimated

$6.5Ma year

Peak month

May1.5× the quietest month

Top search term

ankle brace3.4M searches a year

Listings sell for $18.19 on average, from $7.57 to $38.89. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 12,500 to 15,000 of them. At $18.19 that is $227K to $273K a year per listing.

Average price

$18.19inside the $15 to $100 sweet spot

Price range

$7.57–$38.89

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

300K–400K

Units per listing a year

12,500–15,000

Revenue per listing a year

$227K–$273K

Returns

5.2%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.4% of listings are out of stock. The average listing ranks #38 within Braces, Splints & Supports. It carries 18,845 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

7.4%

Average rank

#38in Braces, Splints & Supports

Average rating

4.32 starsAmazon United States average 4.42 stars

Average reviews

18,845per listing

Listings tracked

21

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

54 months