Always Discreet 3

Shoppers searched for this 18K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.8% of those searches ended in a purchase. Searches in the last 90 days moved +26.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.

Searches, last 12 months

18K

Growth, 90 days vs prior 90

+26.4%

Conversion, latest week

11.8%

Market size, estimated

$42Ka year

Peak month

June1.4× the quietest month

Top search term

always discreet 312K searches a year

Listings sell for $19.76 on average, from $6.37 to $49.25. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 250 to 500 of them. At $19.76 that is $5K to $10K a year per listing.

Average price

$19.76inside the $15 to $100 sweet spot

Price range

$6.37–$49.25

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

250–500

Revenue per listing a year

$5K–$10K

Returns

0.4%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #85 within Incontinence & Ostomy. It carries 10,881 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#85in Incontinence & Ostomy

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

10,881per listing

Listings tracked

11

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

55 months