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Alternating Air Pressure Mattress

Fail

An estimated 9.7% of orders come back, so Alternating Air Pressure Mattress is a Fail.

Flapen Score
42
42 / 100
Ranks 11,318 of 14,768 Health & Household niches · −7 vs the category median of 49
Market size
$1.2M/yr241K searches / yr
90-day growth
-5.4%search demand this quarter
Competition
65%top-5 click share · 8 brands · 27 sellers

Flapen Score

Alternating Air Pressure Mattress against its category

The dotted line is the Health & Household average. Past it, Alternating Air Pressure Mattress is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Alternating Air Pressure Mattress market on Amazon at a glance

Shoppers on Amazon United States searched for Alternating Air Pressure Mattress 241K times last year and spent an estimated $1.2M. The top 5 brands take 87% of clicks. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 241K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -5.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.

Searches, last 12 months
241K
Growth, 90 days vs prior 90
-5.4%
Conversion, latest week
3.5%
Market size, estimated
$1.2Ma year
Peak month
May1.1× the quietest month
Top search term
alternating air pressure mattress32K searches a year

02 · Price

A sale here is worth $140.63.

Listings sell for $140.63 on average, from $38.54 to $655.67. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $140.63 that is $70K to $105K a year per listing.

Average price
$140.63above the $15 to $100 sweet spot
Price range
$38.54–$655.67
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
$70K–$105K
Returns
9.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #99 within Bedroom Aids & Accessories. It carries 1,165 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
93%
Out of stock, average day
0.5%
Average rank
#99in Bedroom Aids & Accessories
Average rating
4.35 starsAmazon United States average 4.42 stars
Average reviews
1,165per listing
Listings tracked
15

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
52 months

Products

Top Alternating Air Pressure Mattress products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 falling

Sellers

27

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

9%

  • Brand 137%
  • Brand 218%
  • Brand 316%
  • Brand 49%
  • Brand 57%
  • Brand 65%
  • Open — no brand owns it (2 brands, 9%)

Demand

Alternating Air Pressure Mattress search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.1×

Search terms

Top Alternating Air Pressure Mattress search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • alternating air pressure mattress32K/yr
  • colchn antiescaras17K/yr
  • alternating air pressure mattress pad19K/yr
  • air mattress for hospital bed17K/yr
  • colchn antiescaras para ancianos21K/yr
  • hospital bed air mattress12K/yr
  • air pressure mattress for bed sores14K/yr
  • low air loss mattress10K/yr
  • pressure mattress for bed sores13K/yr
  • colchon antiescaras10K/yr

Reviews and returns

What reviews say buyers love and hate about Alternating Air Pressure Mattress

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
13%of negative reviews mention “Comfort-Overall”
9.7%of orders come back
“Very uncomfortable”
A buyer, on “Comfort-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Alternating Air Pressure Mattress questions

Answered from the same tracked data.