Is alteril sleep aid profitable to sell on Amazon United States?

The niche generates $509K/yr across 7 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -32.8%. Flapen's verdict: Worth a look (50/100).

How competitive is the alteril sleep aid niche?

2 brands and 41 sellers compete. The top 5 products take 90% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in alteril sleep aid?

Top complaints mined from reviews: Sleep Quality, Advertised Vs Actual Product, Functionality-Overall. The return rate is 0.1%.

What does it cost to enter the alteril sleep aid niche?

Listings span $15.56–$47.88; the average listing price is $27.99 (sweet spot $15–$100). The average incumbent carries 883 reviews — the moat a new listing must climb.

alteril sleep aid

Worth a look

Shows searches that convert (27.6% search→purchase), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Conversion

Incredible27.6%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Avg price

Incredible$27.99

avg listing price — sweet spot $15–$100

Price range

Incredible$15.56–$47.88

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good882.57

avg incumbent reviews — the moat a new listing must climb

Market size

Good$509K

$509K/yr · 66K searches

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Bad-32.8%

90-day search growth — must beat 0% to launch

Competition

Bad90%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, alteril sleep aid is a $509K/yr Amazon United States market (66K searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 50/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

alteril sleep aid market data

Units sold / yr: 15K–20K; avg 1,250–1,500/product
Revenue / yr: $420K–$560K; units × avg price
Conversion rate: 27.6%
Avg BSR: #5,208
Page quality: 0%
Prime: 100%
Sponsored: 71%
Out of stock: 0.0%
Avg brand age: 64 months
Avg seller age: 152 days

Competition & brand share

The top 5 products capture 90% of clicks — a locked-up shelf that new listings rarely crack.

Brands

2 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

90%

Top 20: 100%

Open market

Alteril96%
SJ essentials4%

Demand

Weekly Amazon search volume, last 27 weeks — -32.8% search growth over the last 90 days.

Open Trend

Top alteril sleep aid search terms

alteril sleep aid36K/yr -41.2%26.0% conv.
alteril22K/yr -24.3%22.6% conv.
alteril sleep aid - 120 count6K/yr -20.5%29.9% conv.
alteril sleep aid 180-count box1K/yr +88.1%12.7% conv.

All search terms

Top alteril sleep aid products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 7 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Alteril - Sleep Aid All Natural - 60 Tablets

Alteril$16.074.4★2,449 rev

Alteril Sleep Aid - 60 Count

Alteril$25.244.6★461 rev

Alteril All Natural Sleep Aid 60 Tablets (Pack of 2)

Alteril$40.724.7★392 rev

Alteril Natural Sleep Aid Soft Gel 60ct

Alteril$21.004.4★1,635 rev

Alteril All Natural Sleep Aid 60 Tablets (Pack of 3)

Alteril$29.484.3★136 rev

Newest

by launch date

SJ essentials Alteril Sleep Aid - 120 Count Medicine Organiser Box

SJ essentials$47.889 rev

7mo ago

Alteril Natural Sleep Aid Soft Gel 60ct

Alteril$21.001,635 rev

8y ago

Alteril All Natural Sleep Aid 60 Tablets (Pack of 2)

Alteril$40.72392 rev

10y ago

Alteril All Natural Sleep Aid 60 Tablets (Pack of 3)

Alteril$29.48136 rev

10y ago

Alteril Sleep Aid - 60 Count

Alteril$25.24461 rev

11y ago

What buyers say about alteril sleep aid

What buyers praise and complain about, mined from review topics.

What buyers love

Sleep Quality57%

“Good nights sleep”

Efficiency15%

“effective”

Value For Money6%

“Great value”

Natural Ingredients4%

“All natural”

Quality-Overall4%

“GOOD PRODUCT”

Stress/Anxiety2%

“It makes me feel so much more rested”

Functionality-Overall2%

“The only product that works”

Advertised Vs Actual Product2%

“Worked the way I”

Vitamin1%

“Best supplement for me”

Smell1%

“Dont worry about the smell of the tablets”

What buyers complain about

Sleep Quality22%

“To my surprise it didnt work at all to help me get to sleep”

Advertised Vs Actual Product22%

“This listing is false advertising”

Functionality-Overall17%

“Didnt work for me”

Allergies11%

“I'm allergic to the covering of the pills”

Accuracy-Overall6%

“Inaccurate Pill Form”

Value For Money4%

“This is overpriced on Amazon”

Top return reasons

Advertised Vs Actual Product76%

Dosage6%