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Alpha Lion

Alpha Lion shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

57
Worth a look

Top 18% of 14,768 Health & Household niches · +8 vs the category median of 49

Market size 96Growth 25Conversion 77Competition 2Returns 100Price range 95Avg price 93Brand share 0Review moat 56Quality gap 82
This niche Category average · 14,768 niches

Is Alpha Lion profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Alpha Lion is a $3.7M/yr Amazon United States market (999K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb–Mar–Sep–Oct–Nov–Dec. Verdict: Worth a look — 57/100.

Alpha Lion: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -0.5% over the last 90 days and 7.4% of searches end in a purchase.

$3.7M

revenue / yr

Units sold / yr80K
Search volume / yr-0.5%999K
Conversion rate7.4%
Avg price$49.34

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers3 · 7
Top-5 product click share97%
Open market0%
Avg brand age53 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 6 products

Sponsored placement83%
New entrants (1y)1· 1 succeeded
Avg rating4.2★
Avg reviews1,266

Top Alpha Lion products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.

$0$551K$1.1M$1.7M$2.2M1001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 rising

Sellers

7

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

0%

  • ALPHA LION83%
  • Sculpt Nation10%
  • Nutrex Research6%
  • Open — no brand owns it (0%)

Alpha Lion demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume999KCVR7.4%Products6Brands3Top 5 Brands100%OOS Rate0.0%Rating4.2★Reviews1,266Avg BSR#15
300K200KSpike '24Holiday '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Mar, Sep, Oct, Nov, Dec · busiest ÷ quietest = 9.0×

Top Alpha Lion search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • burn 2.0160K/yr
  • alpha lion burn 2.0171K/yr
  • alpha lion243K/yr
  • alpha lion pre workout60K/yr
  • burn evolved 2.0 vshred32K/yr
  • burn evolved41K/yr
  • super human pre workout powder32K/yr
  • vshred18K/yr
  • superhuman16K/yr
  • super human burn26K/yr

What reviews say buyers love and hate about Alpha Lion

What buyers mention most, as a share of all reviews.

What buyers love

74% of reviews
Taste-Overall19%

Awesome taste

Energy Level10%

it definitely helps with energy

Quality-Overall9%

Great product and no crash

Weight Loss9%

Great product for weight loss

Advertised Vs Actual Product8%

As advertised

What buyers complain about

63% of reviews
Functionality-Overall15%

No results

Weight Loss12%

didnt lose any weight

Side Effects9%

really bad stomach pains

Value For Money7%

Its expensive

Energy Level5%

low on energy

Alpha Lion return rate & reasons

Why buyers send it back, as a share of all return requests.

0.0%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Quality-Overall
20%
2Value For Money
20%
3Functionality-Overall
20%
4Storage Capacity
20%
5Contamination
20%

Common Alpha Lion questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Alpha Lion 57/100 on Amazon United States — Worth a look. The niche generates $3.7M/yr across 6 tracked products. 1 of 1 products launched in the last 360 days are still selling. Search demand moved -0.5% over the last 90 days.
Search demand for Alpha Lion on Amazon United States peaks in Jan–Feb–Mar–Sep–Oct–Nov–Dec, where the busiest month runs 9.0× the quietest.