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Allergies

Allergies clears our launch bar: a $14.0M/yr market growing +32.1% this quarter with returns at 0.0%.

Flapen Score

59
Launch it

Top 13% of 14,768 Health & Household niches · +10 vs the category median of 49

Market size 100Growth 58Conversion 100Competition 18Returns 100Price range 82Avg price 95Brand share 7Review moat 24Quality gap 17
This niche Category average · 14,768 niches

Is Allergies profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Allergies is a $14.0M/yr Amazon United States market (2.6M searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Apr–May. Verdict: Launch it — 59/100.

Allergies: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Yes. Search demand moved +32.1% over the last 90 days and 22.4% of searches end in a purchase.

$14.0M

revenue / yr

Units sold / yr600K
Search volume / yr+32.1%2.6M
Conversion rate22.4%
Avg price$24.34

Who owns the niche?

The top 5 brands hold 97% of demand, so 3% of the market is open.

3%

open market share

Brands · sellers6 · 57
Top-5 product click share79%
Open market3%
Avg brand age81 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 12 products

Sponsored placement83%
New entrants (1y)3· 3 succeeded
Avg rating4.7★
Avg reviews5,884

Top Allergies products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.

$0$1.4M$2.8M$4.2M$5.6M1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

57

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

0%

  • Allegra60%
  • Amazon Basic Care28%
  • HealthA2Z4%
  • CAMBER PHARMACEUTICALS, INC3%
  • GenCare3%
  • ValuMeds3%

Allergies demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume2.6MCVR22.4%Products12Brands6Top 5 Brands97%OOS Rate7.3%Rating4.7★Reviews5,884Avg BSR#107
100K60KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May · busiest ÷ quietest = 2.0×

Top Allergies search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • allegra1.3M/yr
  • allegra d 24 hour non drowsy508K/yr
  • allegra 24 hour non drowsy206K/yr
  • alegra allergy 24 hour91K/yr
  • allegra d91K/yr
  • alegra46K/yr
  • allegra 24 hour76K/yr
  • allegra 180 mg tablets42K/yr
  • allegra gel caps25K/yr
  • alegra d 24 hour non drowsy15K/yr

What reviews say buyers love and hate about Allergies

What buyers mention most, as a share of all reviews.

What buyers love

85% of reviews
Allergies27%

Good allergy relief

Value For Money18%

Great value

Efficiency13%

Works well for my daughter

Advertised Vs Actual Product9%

As advertised

Quality-Overall9%

Just as good as the name brand

What buyers complain about

69% of reviews
Allergies39%

Highly allergic to it

Value For Money7%

They are expensive

Functionality-Overall7%

Didn't work

Sinus Relief4%

Sinus headache

Side Effects3%

effects definitely do not last 24 hours

Allergies return rate & reasons

Why buyers send it back, as a share of all return requests.

0.0%

Return rate

26%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Functionality-Overall
33%
2Value For Money
29%
3Advertised Vs Actual Product
24%
4Cough Relief
5%
5Dosage
5%

Common Allergies questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Allergies 59/100 on Amazon United States — Launch it. The niche generates $14.0M/yr across 12 tracked products. 3 of 3 products launched in the last 360 days are still selling. Search demand moved +32.1% over the last 90 days.
Search demand for Allergies on Amazon United States peaks in Apr–May, where the busiest month runs 2.0× the quietest.