Skip to content

Aligner Cleaner and Whitener

Fail

The top 5 brands take 100% of clicks, so Aligner Cleaner and Whitener is a Fail.

Flapen Score
45
45 / 100
Ranks 9,665 of 14,768 Health & Household niches · −4 vs the category median of 49
Market size
$175K/yr53K searches / yr
90-day growth
+2.9%search demand this quarter
Competition
97%top-5 click share · 2 brands · 5 sellers

Flapen Score

Aligner Cleaner and Whitener against its category

The dotted line is the Health & Household average. Past it, Aligner Cleaner and Whitener is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Aligner Cleaner and Whitener market on Amazon at a glance

Shoppers on Amazon United States searched for Aligner Cleaner and Whitener 53K times last year and spent an estimated $175K. All 2 brands take every click. Demand peaks in Oct. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 14.6% of those searches ended in a purchase.

Shoppers searched for this 53K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.6% of those searches ended in a purchase. Searches in the last 90 days moved +2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $175K a year.

Searches, last 12 months
53K
Growth, 90 days vs prior 90
+2.9%
Conversion, latest week
14.6%
Market size, estimated
$175Ka year
Peak month
October1.7× the quietest month
Top search term
eversmile aligner and retainer cleaner18K searches a year

02 · Price

A sale here is worth $22.57.

Listings sell for $22.57 on average, from $12.35 to $37.36. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 1,500 to 2,000 of them. At $22.57 that is $34K to $45K a year per listing.

Average price
$22.57inside the $15 to $100 sweet spot
Price range
$12.35–$37.36
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
1,500–2,000
Revenue per listing a year
$34K–$45K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #17 within Teeth Whitening. It carries 1,470 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#17in Teeth Whitening
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
1,470per listing
Listings tracked
6

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Aligner Cleaner and Whitener products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 97% of clicks. A locked shelf that new listings rarely crack.

Brands

2 falling

Sellers

5

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

0%

  • Brand 191%
  • Brand 29%

Demand

Aligner Cleaner and Whitener search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 1.7×

Search terms

Top Aligner Cleaner and Whitener search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • eversmile aligner and retainer cleaner18K/yr
  • eversmile8K/yr
  • ever smile aligner and retainer cleaner8K/yr
  • invisalign whitening foam3K/yr
  • whitening foam for aligners5K/yr
  • aligner whitening foam3K/yr
  • retainer whitening foam4K/yr
  • ever smile3K/yr
  • eversmile aligner cleaner whitening2K/yr
  • aligner cleaner and whitener586/yr

Reviews and returns

What reviews say buyers love and hate about Aligner Cleaner and Whitener

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Ease Of Cleaning”
12%of negative reviews mention “Taste-Overall”
0.4%of orders come back
“The taste is like toothpaste not too fond of that”
A buyer, on “Taste-Overall”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Aligner Cleaner and Whitener questions

Answered from the same tracked data.