Skip to content

Alien Power

Alien Power shows beatable incumbent ratings (3.6★), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Flapen Score

52
Worth a look

Top 36% of 14,768 Health & Household niches · +3 vs the category median of 49

Market size 66Growth 25Conversion 57Competition 3Returns 96Price range 90Avg price 95Brand share 0Review moat 60Quality gap 99
This niche Category average · 14,768 niches

Is Alien Power profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Alien Power is a $638K/yr Amazon United States market (402K searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 52/100.

Alien Power: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -0.6% over the last 90 days and 4.9% of searches end in a purchase.

$638K

revenue / yr

Units sold / yr13K
Search volume / yr-0.6%402K
Conversion rate4.9%
Avg price$32.53

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers5 · 7
Top-5 product click share96%
Open market0%
Avg brand age42 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.6★ — the gap to enter on.

0/100

page quality · 6 products

Sponsored placement100%
New entrants (1y)5· 5 succeeded
Avg rating3.6★
Avg reviews1,091

Top Alien Power products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 96% of clicks — a locked-up shelf that new listings rarely crack.

$0$96K$191K$287K$383K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5

Sellers

7

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

96%

Top 20: 100%

Open market

0%

  • ALIEN TAPE62%
  • Bicotand16%
  • 30 SECONDS12%
  • LHBMET6%
  • Quboora4%
  • Open — no brand owns it (0%)

Alien Power demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume402KCVR4.9%Products6Brands5Top 5 Brands100%OOS Rate8.6%Rating3.6★Reviews1,091Avg BSR#847
18K13KSpike '26Prime Day '26Mar '26Mar '26Apr '26May '26May '26Jun '26Jul '26

Top Alien Power search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • alien power359K/yr
  • alien power spray as seen on tv16K/yr
  • alienpower mold spray as seen on tv5K/yr
  • alienpower10K/yr
  • alien power multipurpose cleaner4K/yr
  • alien powder7K/yr
  • alian power2K/yr

What reviews say buyers love and hate about Alien Power

What buyers mention most, as a share of all reviews.

What buyers love

81% of reviews
Ease Of Cleaning16%

very effective cleaner

Efficiency15%

very effective cleaner

Quality-Overall15%

Very effective product

Advertised Vs Actual Product14%

Exactly as advertised

Smell5%

It doesn't smell bad

What buyers complain about

74% of reviews
Functionality-Overall18%

Poor Performance

Smell14%

Unpleasant odor

Value For Money9%

Not worth it

Stain Resistance8%

will stain your clothes

Advertised Vs Actual Product7%

Bad advertising

Alien Power return rate & reasons

Why buyers send it back, as a share of all return requests.

0.9%

Return rate

17%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Leak-Proof
41%
2Stain Resistance
15%
3Advertised Vs Actual Product
14%
4Functionality-Overall
10%
5Smell
5%

Common Alien Power questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Alien Power 52/100 on Amazon United States — Worth a look. The niche generates $638K/yr across 6 tracked products. 5 of 5 products launched in the last 360 days are still selling. Search demand moved -0.6% over the last 90 days.
Alien Power buyers on Amazon United States complain most about Functionality-Overall, Smell, Value For Money, the themes mined from the niche's reviews. Its return rate is 0.9%.