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Air Neutralizer Odor Eliminator

Maybe

Products sell for $29.66 on average, inside the sweet spot. But shoppers spend an estimated $85K a year here, so Air Neutralizer Odor Eliminator is a Maybe.

Flapen Score
61
61 / 100
Top 9% of 14,768 Health & Household niches · +12 vs the category median of 49
Market size
$85K/yr54K searches / yr
90-day growth
+13.5%search demand this quarter
Competition
37%top-5 click share · 31 brands · 177 sellers

Flapen Score

Air Neutralizer Odor Eliminator against its category

The dotted line is the Health & Household average. Past it, Air Neutralizer Odor Eliminator is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Air Neutralizer Odor Eliminator market on Amazon at a glance

Shoppers on Amazon United States searched for Air Neutralizer Odor Eliminator 54K times last year and spent an estimated $85K. The top 5 brands take 50% of clicks. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

An estimated 5.3% of those searches ended in a purchase.

Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved +13.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $85K a year.

Searches, last 12 months
54K
Growth, 90 days vs prior 90
+13.5%
Conversion, latest week
5.3%
Market size, estimated
$85Ka year
Top search term
air neutralizer odor eliminator14K searches a year

02 · Price

A sale here is worth $29.66.

Listings sell for $29.66 on average, from $3.00 to $175.25. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $29.66 that is $0 to $3K a year per listing.

Average price
$29.66inside the $15 to $100 sweet spot
Price range
$3.00–$175.25
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #32 within Air Fresheners. It carries 12,098 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
98%
Out of stock, average day
6.2%
Average rank
#32in Air Fresheners
Average rating
4.26 starsAmazon United States average 4.42 stars
Average reviews
12,098per listing
Listings tracked
54

04 · Newcomers

7 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
7Amazon's first-year sales bar
Average brand age
54 months

Products

Top Air Neutralizer Odor Eliminator products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

31 rising

Sellers

177

Top-5 brand share

50%

Top 20: 92%

Top-5 click share

37%

Top 20: 75%

Open market

45%

  • Brand 113%
  • Brand 210%
  • Brand 310%
  • Brand 49%
  • Brand 58%
  • Brand 65%

Search terms

Top Air Neutralizer Odor Eliminator search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • air neutralizer odor eliminator14K/yr
  • air odor eliminator14K/yr
  • air smell eliminator5K/yr
  • air odor eliminator for home11K/yr
  • wall deodorizer3K/yr
  • gym air freshener3K/yr
  • home air odor eliminator4K/yr

Reviews and returns

What reviews say buyers love and hate about Air Neutralizer Odor Eliminator

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Smell”
34%of negative reviews mention “Smell”
1.1%of orders come back
“very faint smell”
A buyer, on “Smell”34% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Air Neutralizer Odor Eliminator questions

Answered from the same tracked data.