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Adenosylcobalamin B12

Fail

Shoppers spend an estimated $93K a year here, so Adenosylcobalamin B12 is a Fail.

Flapen Score
46
46 / 100
Ranks 9,041 of 14,768 Health & Household niches · −3 vs the category median of 49
Market size
$93K/yr52K searches / yr
90-day growth
+8.2%search demand this quarter
Competition
71%top-5 click share · 10 brands · 17 sellers

Flapen Score

Adenosylcobalamin B12 against its category

The dotted line is the Health & Household average. Past it, Adenosylcobalamin B12 is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Adenosylcobalamin B12 market on Amazon at a glance

Shoppers on Amazon United States searched for Adenosylcobalamin B12 52K times last year and spent an estimated $93K. The top 5 brands take 88% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 8.2% of those searches ended in a purchase.

Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.2% of those searches ended in a purchase. Searches in the last 90 days moved +8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $93K a year.

Searches, last 12 months
52K
Growth, 90 days vs prior 90
+8.2%
Conversion, latest week
8.2%
Market size, estimated
$93Ka year
Peak month
May1.6× the quietest month
Top search term
adenosylcobalamin25K searches a year

02 · Price

A sale here is worth $21.66.

Listings sell for $21.66 on average, from $7.77 to $33.78. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $21.66 that is $2K to $5K a year per listing.

Average price
$21.66inside the $15 to $100 sweet spot
Price range
$7.77–$33.78
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #354 within Vitamin B. It carries 1,989 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
100%
Out of stock, average day
4.8%
Average rank
#354in Vitamin B
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
1,989per listing
Listings tracked
15

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 102 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
102 months

Products

Top Adenosylcobalamin B12 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

Brands

10 falling

Sellers

17

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

9%

  • Brand 130%
  • Brand 219%
  • Brand 318%
  • Brand 417%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (4 brands, 9%)

Demand

Adenosylcobalamin B12 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Adenosylcobalamin B12 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • adenosylcobalamin25K/yr
  • adenosylcobalamin b1215K/yr
  • b12 adenosylcobalamin7K/yr
  • adeno b122K/yr
  • adenosylcobalamin methylcobalamin3K/yr

Reviews and returns

What reviews say buyers love and hate about Adenosylcobalamin B12

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Vitamin”
8%of negative reviews mention “Functionality-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Didnt work for me”
A buyer, on “Functionality-Overall”8% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Adenosylcobalamin B12 questions

Answered from the same tracked data.