Is accutane profitable to sell on Amazon United States?

The niche generates $28K/yr across 15 tracked products. 90-day search growth is -2.0%. Flapen's verdict: Skip it (33/100).

How competitive is the accutane niche?

13 brands and 79 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 79% of demand.

What do buyers complain about in accutane?

Top complaints mined from reviews: Allergies, Skin Health, Functionality-Overall. The return rate is 0.0%.

When does demand for accutane peak?

Demand peaks in Jan–Feb; the busiest month runs 1.9× the quietest.

What does it cost to enter the accutane niche?

Listings span $3.48–$24.20; the average listing price is $13.25 (sweet spot $15–$100). The average incumbent carries 40,207 reviews — the moat a new listing must climb.

accutane

Skip it

A deep review moat (40,207 avg reviews) — this niche doesn't clear our bar today.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Good$13.25

avg listing price — sweet spot $15–$100

Price range

Okay$3.48–$24.20

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-2.0%

90-day search growth — must beat 0% to launch

Competition

Bad73%

top-5 click share — a locked-up shelf

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Market size

Bad$28K

$28K/yr · 194K searches

Review moat

Bad40,206.87

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon United States niche tracking, accutane is a $28K/yr Amazon United States market (194K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 33/100.

Data updated Jul 26, 2026 · scored weekly · How we score niches

accutane market data

Units sold / yr: 5K–6K; avg 250–500/product
Revenue / yr: $66K–$80K; units × avg price
Conversion rate: 1.1%
Avg BSR: #391
Page quality: 0%
Prime: 100%
Sponsored: 73%
Out of stock: 0.0%
Avg brand age: 84 months
Avg seller age: 151 days

Competition & brand share

The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.

Brands

13 rising

Sellers

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

17%

Puritan's Pride37%
SMNutrition25%
Nature's Bounty7%
NOW Foods6%
TOSOWOONG5%
Loma Lux4%
Open — no brand owns it (7 brands, 17%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -2.0% search growth over the last 90 days.

Peak months: Jan, Feb · busiest ÷ quietest = 1.9×

Open Trend

Top accutane search terms

spironolactone137K/yr +2.7%0.2% conv.
zinc for acne34K/yr -26.1%6.4% conv.
espironolactona8K/yr -6.8%0.1% conv.
zinc for acne supplement4K/yr +89.0%5.6% conv.
zinc acne5K/yr -13.8%4.8% conv.
zinc for skin4K/yr -4.2%3.7% conv.
spirolactone2K/yr -7.2%0.2% conv.

All search terms

Top accutane products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Puritans Pride Zinc for Acne Skin Formula with Vitamins C B-6 A and E for Men and Women Dietary Supplement for Clear Healthy Skin Immune System Cell Division and Growth Support 100 Tablets

Puritan's Pride$5.464.3★4,567 rev

DIM Supplement 200 mg | Estrogen Balance for Women & Men | Hormonal Acne Hormone Balance Menopause & Antioxidant Support | Doctor-Formulated & Clean Label Project Certified Diindolylmethane | 60 Ct

SMNutrition$24.204.4★30,062 rev

Clear Skin Supplement with Zinc DIM & Probiotics | Doctor-Formulated | 3-in-1 Hormone Gut & Complexion Support | Triple Action Hyaluronic Acid & Vitamins for Skin Balance & Glow Support | 60 Ct

SMNutrition$20.114.3★472 rev

NOW Foods Supplements Certified Organic Spirulina 1000 mg (Double Strength) Rich in Beta-Carotene (Vitamin A) and B-12 with naturally occurring GLA 120 Tablets

NOW Foods$12.634.6★8,154 rev

Natures Bounty Zinc 50mg Immune Support & Antioxidant Supplement Promotes Skin Health 1 Caplet Per Day Gluten Free 250 Vegetarian Caplets

Nature's Bounty$8.544.7★215,297 rev

Newest

by launch date

TOSOWOONG Zinc Oxide 10 Cream 100 000ppm Zinc Oxide Heal Soothe Acne Redness Rosacea Treatment Skin Barrier Repair Moisture Non-Comedogenic Korean Skincare 50g 1.76 oz.

TOSOWOONG$19.66680 rev

2y ago

Clear Skin Supplement with Zinc DIM & Probiotics | Doctor-Formulated | 3-in-1 Hormone Gut & Complexion Support | Triple Action Hyaluronic Acid & Vitamins for Skin Balance & Glow Support | 60 Ct

SMNutrition$20.11472 rev

2y ago

Natures Bounty Zinc 50mg Immune Support & Antioxidant Supplement Promotes Skin Health 1 Caplet Per Day Gluten Free 250 Vegetarian Caplets

Nature's Bounty$8.54215,297 rev

5y ago

Acne Free Adapalene Gel 0.1% Once-Daily Topical Retinoid Acne Treatment Dermatologist Developed Unclogs Pores and Clears Acne Prevents and Improve Whiteheads and Blackheads 0.5 Ounce

AcneFree$8.748,859 rev

6y ago

The Ordinary Niacinamide 10% + Zinc 1% Smoothing Serum for Blemish-Prone Skin 1 Fl Oz

The Ordinary$5.8660,819 rev

9y ago

What buyers say about accutane

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall16%

“Plus, its very affordable for the quality you get”

Suitability Combination Skin12%

“super helpful for textured skin”

Value For Money11%

“Excellent price”

Moist/Dry4%

“dries fast”

Advertised Vs Actual Product3%

“As advertised”

Vitamin3%

“I love this vitamin”

Soft Feel3%

“Skin feels smooth”

Suitability Oily Skin3%

“Helps with oily skin”

Hormonal Balance2%

“Improved Hormonal Acne”

Suitability Dry Skin2%

“This is also great for dry skin patches on the body as well”

What buyers complain about

Allergies14%

“Irritated my skin”

Skin Health10%

“This made my skin burnt and peeled off”

Functionality-Overall6%

“No results”

Side Effects6%

“the side effects are harsh”

Moist/Dry3%

“it isn't moisturizing”

Size-Overall3%

“too small”

Durability3%

“break out worse then ever”

Adhesion/Stickiness3%

“Leaves a sticky feel to my face”

Thickness2%

“Its too thick”

Dosage2%

“Beware: dosage is too high”

Top return reasons

Functionality-Overall22%

Advertised Vs Actual Product12%

Skin Health7%

Thickness6%

Smell5%

Value For Money4%

Oily/Greasy4%

Texture/Consistency-Overall4%

Dosage3%

Ingredients-Overall3%

Common questions

Is accutane profitable to sell on Amazon United States?: The niche generates $28K/yr across 15 tracked products. 90-day search growth is -2.0%. Flapen's verdict: Skip it (33/100).
How competitive is the accutane niche?: 13 brands and 79 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 79% of demand.
What do buyers complain about in accutane?: Top complaints mined from reviews: Allergies, Skin Health, Functionality-Overall. The return rate is 0.0%.
When does demand for accutane peak?: Demand peaks in Jan–Feb; the busiest month runs 1.9× the quietest.
What does it cost to enter the accutane niche?: Listings span $3.48–$24.20; the average listing price is $13.25 (sweet spot $15–$100). The average incumbent carries 40,207 reviews — the moat a new listing must climb.