Aa Batteries
FailThe top 5 brands take 100% of clicks, so Aa Batteries is a Fail.
- Flapen Score
- 49 / 100Ranks 7,059 of 14,768 Health & Household niches · on the category median49
- Market size
- $98.1M/yr22.7M searches / yr
- 90-day growth
- -1.5%search demand this quarter
- Competition
- 82%top-5 click share · 4 brands · 101 sellers
Flapen Score
Aa Batteries against its category
The dotted line is the Health & Household average. Past it, Aa Batteries is stronger. Inside it, weaker.
Market
The Aa Batteries market on Amazon at a glance
Shoppers on Amazon United States searched for Aa Batteries 22.7M times last year and spent an estimated $98.1M. All 4 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 27.6% of those searches ended in a purchase.
Shoppers searched for this 22.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 27.6% of those searches ended in a purchase. Searches in the last 90 days moved -1.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $98.1M a year.
- Searches, last 12 months
- 22.7M
- Growth, 90 days vs prior 90
- -1.5%
- Conversion, latest week
- 27.6%
- Market size, estimated
- $98.1Ma year
- Peak month
- December2.5× the quietest month
- Top search term
- aa batteries12.8M searches a year
02 · Price
A sale here is worth $15.69.
Listings sell for $15.69 on average, from $5.11 to $25.16. Amazon reports units sold in ranges, and this niche reaches the top one: 1,000,000 units or more a year. The average listing sells 600,000 to 800,000 of them. At $15.69 that is $9.4M to $12.6M a year per listing.
- Average price
- $15.69inside the $15 to $100 sweet spot
- Price range
- $5.11–$25.16
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1,000,000 or moreAmazon's top range
- Units per listing a year
- 600,000–800,000
- Revenue per listing a year
- $9.4M–$12.6M
- Returns
- 0.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #4 within Household Batteries. It carries 300,349 reviews at 4.75 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #4in Household Batteries
- Average rating
- 4.75 starsAmazon United States average 4.42 stars
- Average reviews
- 300,349per listing
- Listings tracked
- 11
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Aa Batteries products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Amazon Basics 20-Pack AA Alkaline Batteries 1.5 Volt 10-Year Leak-Free Shelf Life for Everyday and Household Devices
- Price
- $9.52
- Rating
- 4.7/5
- Reviews
- 945,672
- Age
- 5y ago

Energizer AA Batteries Alkaline Power 32 Count Alkaline Double A Battery Pack
- Price
- $17.10
- Rating
- 4.8/5
- Reviews
- 97,052
- Age
- 4y ago

Amazon Basics 48-Pack AA Alkaline High-Performance Batteries 1.5 Volt 10-Year Shelf Life Long-lasting No Leakage
- Price
- $14.45
- Rating
- 4.7/5
- Reviews
- 945,672
- Age
- 5y ago

Duracell Coppertop Double AA Batteries with Power Boost Ingredients 24 Count (Pack of 1) Long-lasting Alkaline Double AA Battery for Household and Office Devices
- Price
- $18.63
- Rating
- 4.8/5
- Reviews
- 137,292
- Age
- 16y ago

Amazon Basics 100-Pack AA Alkaline Batteries 1.5 Volt 10-Year Shelf Life Reliable
- Price
- $25.16
- Rating
- 4.7/5
- Reviews
- 945,672
- Age
- 7y ago
Trending
estimated 90-day click momentum
Energizer MAX AA Batteries Double A Alkaline Batteries (48 Pack)
- Price
- $23.38
- Rating
- 4.8/5
- Reviews
- 79,254
- Age
- 8y ago

Duracell Coppertop AA Batteries with Power Boost Ingredients 20 Count (Pack of 1) Double A Battery with Long-lasting Power Alkaline AA Battery for Household and Office Devices
- Price
- $16.43
- Rating
- 4.8/5
- Reviews
- 64,786
- Age
- 18y ago

Energizer AA Batteries Alkaline Power 32 Count Alkaline Double A Battery Pack
- Price
- $17.10
- Rating
- 4.8/5
- Reviews
- 97,052
- Age
- 4y ago

Amazon Basics 20-Pack AA Alkaline Batteries 1.5 Volt 10-Year Leak-Free Shelf Life for Everyday and Household Devices
- Price
- $9.52
- Rating
- 4.7/5
- Reviews
- 945,672
- Age
- 5y ago

Duracell Coppertop Double AA Batteries with Power Boost Ingredients 4 Count (Pack of 1) Long-lasting Alkaline Double AA Battery for Household and Office Devices
- Price
- $5.11
- Rating
- 4.8/5
- Reviews
- 16,484
- Age
- 20y ago
Newest
by launch date
Energizer AA Batteries Alkaline Power 20 Count Alkaline Double A Battery Pack
- Price
- $12.83
- Rating
- 4.8/5
- Reviews
- 6,928
- Age
- 1y ago

Powermax 24-Count AA Batteries Ultra Long Lasting Alkaline Battery 10-Year Shelf Life Reclosable Packaging
- Price
- $7.73
- Rating
- 4.6/5
- Reviews
- 41,062
- Age
- 3y ago

Duracell Coppertop AA Alkaline Batteries with POWER BOOST Ingredients 28 Count (Pack of 1) Long-Lasting Alkaline in Re-closable Pack for Quick Access and Organized Storage
- Price
- $22.29
- Rating
- 4.8/5
- Reviews
- 23,964
- Age
- 4y ago

Energizer AA Batteries Alkaline Power 32 Count Alkaline Double A Battery Pack
- Price
- $17.10
- Rating
- 4.8/5
- Reviews
- 97,052
- Age
- 4y ago

Amazon Basics 20-Pack AA Alkaline Batteries 1.5 Volt 10-Year Leak-Free Shelf Life for Everyday and Household Devices
- Price
- $9.52
- Rating
- 4.7/5
- Reviews
- 945,672
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 82% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
101
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
82%
Top 20: 100%
Open market
0%
- Amazon Basics60%
- Energizer21%
- DURACELL15%
- Powermax4%
- Open — no brand owns it (0%)
Demand
Aa Batteries search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.5×
Search terms
Top Aa Batteries search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- aa batteries12.8M/yr
- double a batteries3.2M/yr
- aa batteries 48 pack792K/yr
- batteries aa size pack907K/yr
- batteries aa529K/yr
- aa battery390K/yr
- double aa batteries342K/yr
- double aa battery244K/yr
- battery aa138K/yr
- baterias aa131K/yr
Reviews and returns
What reviews say buyers love and hate about Aa Batteries
We read the reviews and the return reasons for every product selling here.
“Short battery life”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Aa Batteries questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









