70mm Rolling Papers
FailThe top 5 brands take 99% of clicks, so 70mm Rolling Papers is a Fail.
- Flapen Score
- 49 / 100Ranks 7,059 of 14,768 Health & Household niches · on the category median49
- Market size
- $234K/yr62K searches / yr
- 90-day growth
- +12.7%search demand this quarter
- Competition
- 51%top-5 click share · 6 brands · 84 sellers
Flapen Score
70mm Rolling Papers against its category
The dotted line is the Health & Household average. Past it, 70mm Rolling Papers is stronger. Inside it, weaker.
Market
The 70mm Rolling Papers market on Amazon at a glance
Shoppers on Amazon United States searched for 70mm Rolling Papers 62K times last year and spent an estimated $234K. The top 5 brands take 99% of clicks. Demand peaks in Jan–Feb–Oct–Nov–Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 9.4% of those searches ended in a purchase.
Shoppers searched for this 62K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.4% of those searches ended in a purchase. Searches in the last 90 days moved +12.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $234K a year.
- Searches, last 12 months
- 62K
- Growth, 90 days vs prior 90
- +12.7%
- Conversion, latest week
- 9.4%
- Market size, estimated
- $234Ka year
- Peak month
- December5.0× the quietest month
- Top search term
- zigzag papers27K searches a year
02 · Price
A sale here is worth $40.25.
Listings sell for $40.25 on average, from $5.08 to $297.52. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $40.25 that is $4K to $10K a year per listing.
- Average price
- $40.25inside the $15 to $100 sweet spot
- Price range
- $5.08–$297.52
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $4K–$10K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
38% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #4,898 within Tobacco-Related Products. It carries 11,532 reviews at 4.62 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 38%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #4,898in Tobacco-Related Products
- Average rating
- 4.62 starsAmazon United States average 4.42 stars
- Average reviews
- 11,532per listing
- Listings tracked
- 29
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 56 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 56 months
Products
Top 70mm Rolling Papers products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
ZIG-ZAG Rolling Papers French Orange 1 1/4 ( 6 Booklets)
- Price
- $10.03
- Rating
- 4.8/5
- Reviews
- 10,791
- Age
- 11y ago

ZIG-ZAG Rolling Papers - Original White 70 mm Paper - Natural Gum Arabic - Thin Glue Sealing Line - 6 Booklets with 32 Papers per Booklet 32 Count (Pack of 6)
- Price
- $9.97
- Rating
- 4.7/5
- Reviews
- 6,440
- Age
- 11y ago

ZIG-ZAG Rolling Papers 1 Ultra-Thin (6 Booklets) - 32 Sheets Each - Slow Burning Rolling Papers
- Price
- $10.05
- Rating
- 4.8/5
- Reviews
- 3,808
- Age
- 6y ago

Zig-Zag Rolling Papers - 1 1/4 French Orange Rolling Papers - Natural Gum Arabic - 78 MM - 24 Booklets with 32 Papers per Booklet
- Price
- $44.14
- Rating
- 4.8/5
- Reviews
- 10,791
- Age
- 15y ago

Petzl Zigzag Plus Descender for Arborists D022BA00
- Price
- $297.52
- Rating
- 4.8/5
- Reviews
- 336
- Age
- 13y ago
Trending
estimated 90-day click momentum
ADOREISM Mens Rash Guard Short Sleeve Quick-Dry UPF 50+ Sun Protection Compression Swim Shirts for Men (Zigzag 3XL)
- Price
- $21.11
- Rating
- 4.5/5
- Reviews
- 1,197
- Age
- 5y ago

Zigzagger Mens Moccasin Slippers Memory Foam House Shoes Indoor and Outdoor Warm Loafer Slippers Felt Coffee 11 M US
- Price
- $24.90
- Rating
- 4.4/5
- Reviews
- 32,096
- Age
- 1y ago

Zigzagger Mens Wool Micro Suede Moccasin Slippers House Shoes Home Indoor/Outdoor Footwear Grey 11
- Price
- $20.58
- Rating
- 4.4/5
- Reviews
- 21,535
- Age
- 8y ago

Zigzagger Mens Moccasin Slippers Memory Foam House Shoes Indoor and Outdoor Warm Loafer Slippers Vanta 11 M US
- Price
- $29.58
- Rating
- 4.4/5
- Reviews
- 32,096
- Age
- 2y ago

Zigzagger Mens Moccasin Slippers Memory Foam House Shoes Indoor and Outdoor Warm Loafer Slippers(Camouflage 11)
- Price
- $27.98
- Rating
- 4.4/5
- Reviews
- 32,096
- Age
- 2y ago
Newest
by launch date
Zigzagger Mens Moccasin Slippers Memory Foam House Shoes Indoor and Outdoor Warm Loafer Slippers Felt Coffee 11 M US
- Price
- $24.90
- Rating
- 4.4/5
- Reviews
- 32,096
- Age
- 1y ago

Motique Accessories ZigZag Bandana
- Price
- $6.36
- Rating
- 4.2/5
- Reviews
- 136
- Age
- 1y ago

Zigzagger Mens Moccasin Slippers Memory Foam House Shoes Indoor and Outdoor Warm Loafer Slippers Vanta 11 M US
- Price
- $29.58
- Rating
- 4.4/5
- Reviews
- 32,096
- Age
- 2y ago

Zigzagger Mens Moccasin Slippers Memory Foam House Shoes Indoor and Outdoor Warm Loafer Slippers(Camouflage 11)
- Price
- $27.98
- Rating
- 4.4/5
- Reviews
- 32,096
- Age
- 2y ago

ADOREISM Mens Rash Guard Short Sleeve Quick-Dry UPF 50+ Sun Protection Compression Swim Shirts for Men (Zigzag 3XL)
- Price
- $21.11
- Rating
- 4.5/5
- Reviews
- 1,197
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
6 rising
Sellers
84
Est. top-5 brand share
99%
Top 20: 100%
Est. top-5 click share
51%
Top 20: 89%
Open market
0%
- ZIG-ZAG74%
- Zigzagger13%
- PetzІ6%
- Motique Accessories4%
- PETZL2%
- ADOREISM1%
- Open — no brand owns it (0%)
Demand
70mm Rolling Papers search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 5.0×
Search terms
Top 70mm Rolling Papers search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- zigzag papers27K/yr
- zigzag23K/yr
- zig zags7K/yr
- zigzag rolling papers4K/yr
Reviews and returns
What reviews say buyers love and hate about 70mm Rolling Papers
We read the reviews and the return reasons for every product selling here.
“Wrong size”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 70mm Rolling Papers questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









