Is 7/8 ribbon profitable to sell on Amazon United States?

The niche generates $60K/yr across 21 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +244.5%. Flapen's verdict: Skip it (46/100).

How competitive is the 7/8 ribbon niche?

10 brands and 12 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 91% of demand.

What do buyers complain about in 7/8 ribbon?

Top complaints mined from reviews: Quality-Overall, Thickness, Material Quality. The return rate is 2.2%.

When does demand for 7/8 ribbon peak?

Demand peaks in Apr–May–Jun; the busiest month runs 22.3× the quietest.

What does it cost to enter the 7/8 ribbon niche?

Listings span $4.21–$32.02; the average listing price is $9.23 (sweet spot $15–$100). The average incumbent carries 1,555 reviews — the moat a new listing must climb.

7/8 ribbon

Skip it

A small market ($60K/yr) — this niche doesn't clear our bar today.

Growth

Incredible+244.5%

90-day search growth — must beat 0% to launch

Returns

Good2.2%

return rate — above 5% kills the launch gate

Price range

Good$4.21–$32.02

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay1,554.9

avg incumbent reviews — the moat a new listing must climb

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay3.2%

search→purchase rate — share of searches ending in a sale

Avg price

Okay$9.23

avg listing price — sweet spot $15–$100

Brand share

Bad91%

top-5 brand share — brand-locked demand

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$60K

$60K/yr · 204K searches

Signals Trending

According to Flapen's Amazon United States niche tracking, 7/8 ribbon is a $60K/yr Amazon United States market (204K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Apr–May–Jun. Verdict: Skip it — 46/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

7/8 ribbon market data

Units sold / yr: 10K–13K; avg 500–750/product
Revenue / yr: $92K–$115K; units × avg price
Conversion rate: 3.2%
Avg BSR: #226
Page quality: 0%
Prime: 100%
Sponsored: 95%
Out of stock: 0.0%
Avg brand age: 41 months
Avg seller age: 213 days

Competition & brand share

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 falling

Sellers

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

60%

Top 20: 98%

Open market

TONIFUL44%
NISDOCF27%
LEEQE10%
Ribbli7%
JESEP3%
Morex Ribbon2%
Open — no brand owns it (4 brands, 7%)

Demand & seasonality

Weekly Amazon search volume, last 102 weeks — +244.5% search growth over the last 90 days.

Peak months: Apr, May, Jun · busiest ÷ quietest = 22.3×

Open Trend

Top 7/8 ribbon search terms

7/8 satin ribbon68K/yr +266.1%2.2% conv.
7/8 ribbon36K/yr +127.1%1.6% conv.
7/8 double faced satin ribbon21K/yr +274.7%1.6% conv.
satin ribbon 7/8 inch13K/yr +471.4%2.0% conv.
ribbon 7/8 inch9K/yr +341.3%1.7% conv.
ribbon 7/87K/yr +344.3%2.1% conv.
7/8 inch ribbon8K/yr +182.1%1.7% conv.
7/8 inch satin ribbon6K/yr +167.2%2.3% conv.
7/8 satin ribbon double faced4K/yr +243.6%1.3% conv.
7/8 white satin ribbon5K/yr +283.6%10.9% conv.

All search terms

Top 7/8 ribbon products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

TONIFUL 7/8 Inch 100yds White Satin Ribbon Thin Solid Fabric Ribbon

TONIFUL$8.304.4★747 rev

NISDOCF 7/8 Inch 30 Yards White Satin Craft Ribbon-Single Face Polyester Ribbon for Handmade Roses Gift Wrapping Timeless Flower Bouquets Wedding and Party Decoration

NISDOCF$6.474.7★975 rev

TONIFUL 7/8 Inch x 100yds Black Satin Ribbon Thin Solid Frabic Ribbons for Gift Wrapping DIY Crafts Bows Invitations Floral Bouquets Christmas Wedding Party Valentines Decor Halloween

TONIFUL$8.284.4★747 rev

Ribbli Double Faced White Satin Ribbon 1 x Continuous 25 Yards Use for Bows Bouquet Gift Wrapping Floral Arrangement

Ribbli$8.854.8★5,715 rev

NISDOCF 7/8 Inch 60 Yards Blue Satin Craft Ribbon-Single Face Polyester Ribbon for Handmade Roses Gift Wrapping Timeless Flower Bouquets Wedding and Party Decoration

NISDOCF$8.414.7★975 rev

Newest

by launch date

Apeseek 60 Yards Rose Gold Satin Ribbon 7/8 Inch Solid Polyester Fabric Ribbon for Gift Wrapping Crafts Flower Bouquet Wedding Party Baby Shower Festival Christmas

Apeseek$7.05147 rev

11mo ago

NESCCI 800 Yards Ribbon 1 Inch Satin Ribbon Single Face Satin Ribbons Perfect for Gift Wrapping Wedding Decoration Handmade Bows Wrapping Bouquet and More

NESCCI$32.021,728 rev

1y ago

Offray 454006 7/8 Wide Single Face Satin Ribbon for Gift Wrapping Decoration and Crafts Two Pack of 6-Yard Spools Royal Blue

Offray$4.2112 rev

1y ago

NISDOCF 7/8 Inch 30 Yards White Satin Craft Ribbon-Single Face Polyester Ribbon for Handmade Roses Gift Wrapping Timeless Flower Bouquets Wedding and Party Decoration

NISDOCF$6.47975 rev

1y ago

NISDOCF 7/8 Inch 60 Yards Blue Satin Craft Ribbon-Single Face Polyester Ribbon for Handmade Roses Gift Wrapping Timeless Flower Bouquets Wedding and Party Decoration

NISDOCF$8.41975 rev

1y ago

What buyers say about 7/8 ribbon

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall40%

“Great quality used for my sons graduation lei”

Color12%

“The color is great and vibrant”

Value For Money8%

“Great deal”

Thickness5%

“Perfect thickness”

Ease Of Use5%

“Easy to use”

Durability4%

“its so durable”

Advertised Vs Actual Product3%

“Exactly as expected”

Gifting Purpose2%

“Perfect for crafts and gifts”

Brightness/Shine/Glow1%

“shine seemed right”

Material Quality1%

“Otherwise, color and material were exactly what I needed for my project”

What buyers complain about

Quality-Overall24%

“These looks cheap”

Thickness9%

“This was thin”

Material Quality9%

“don't be fooled this is like pressed polyester plastic”

Hard Feel9%

“Not soft and smooth like described”

Size-Overall8%

“Not true to size”

Color6%

“Not as blue as shown”

Value For Money4%

“In my opinion this set is not worth $35”

Defective Material/Parts4%

“Not one solid piece”

Strength4%

“This ribbon is very flimsy, and not nice”

Stain Resistance4%

“It has some brown stains it looks like it could have happened when it was being spooled”

Top return reasons

Size-Overall22%

Color17%

Material Quality13%

Value For Money11%

Quality-Overall10%

Thin10%

Advertised Vs Actual Product9%

Display Colors2%

Thickness2%

Functionality-Overall1%

Common questions

Is 7/8 ribbon profitable to sell on Amazon United States?: The niche generates $60K/yr across 21 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +244.5%. Flapen's verdict: Skip it (46/100).
How competitive is the 7/8 ribbon niche?: 10 brands and 12 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 91% of demand.
What do buyers complain about in 7/8 ribbon?: Top complaints mined from reviews: Quality-Overall, Thickness, Material Quality. The return rate is 2.2%.
When does demand for 7/8 ribbon peak?: Demand peaks in Apr–May–Jun; the busiest month runs 22.3× the quietest.
What does it cost to enter the 7/8 ribbon niche?: Listings span $4.21–$32.02; the average listing price is $9.23 (sweet spot $15–$100). The average incumbent carries 1,555 reviews — the moat a new listing must climb.

7/8 ribbon

7/8 ribbon market data

Competition & brand share

Demand & seasonality

Top 7/8 ribbon search terms

Top 7/8 ribbon products on Amazon

Top sellers

Newest

Trending

What buyers say about 7/8 ribbon

What buyers love

What buyers complain about

Top return reasons

Common questions

Related niches in Health & Household