7.5 Toothpaste
a small market ($7K/yr) — 7.5 Toothpaste doesn't clear our bar today.
Flapen Score
Ranks 11,318 of 14,768 Health & Household niches · −7 vs the category median of 49
Is 7.5 Toothpaste profitable on Amazon?
According to Flapen's Amazon United States niche tracking, 7.5 Toothpaste is a $7K/yr Amazon United States market (8K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Jan–May. Verdict: Skip it — 42/100.
7.5 Toothpaste: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -33.2% over the last 90 days and 7.1% of searches end in a purchase.
$7K
revenue / yr
Who owns the niche?
The top 5 brands hold 72% of demand, so 28% of the market is open.
28%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 11 products
Top 7.5 Toothpaste products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Nano Hydroxyapatite Toothpastes for Enamel Protection Fluoride Free
- Price
- $18.23
- Rating
- 4.3/5
- Reviews
- 2,943
- Age
- 1y ago
7.5% Hydroxyapatite Toothpaste Fluoride-Free Toothpaste with Mint Flavor Everyday Oral Care Formula Fresh Breath Toothpaste Gentle Cleaning for Daily Use 4.23 Oz (White2PC)
- Price
- $15.89
- Rating
- 4.4/5
- Reviews
- 391
- Age
- 1y ago
2pcs 7.5% Hydroxyapatite Toothpastes for Enamel Protection and Tooth Strengthening 7.5% Nano Hydroxyapatite Toothpaste White Tooth Repair Fluoride-Free Gentle Mint Fresh Breath
- Price
- $11.50
- Rating
- 4.4/5
- Reviews
- 472
- Age
- 1y ago
3 Pcs 7.5% Hydroxyapatite Toothpastes for Enamel Protection and Tooth Strengthening Stain Removal Whitening Tooth Gentle Mint Fresh Breath Daily Use for Oral Health
- Price
- $13.83
- Rating
- 4.4/5
- Reviews
- 312
- Age
- 1y ago
Hydroxyapatite Toothpastes for Enamel Protection and Tooth Strengthening Fluoride-Free Formula for Sensitive Teeth Gentle and Effective Formula Gentle Mint Fresh Breath (1PCS)
- Price
- $9.07
- Rating
- 4.3/5
- Reviews
- 550
- Age
- 1y ago
Trending
90-day click momentum
Nano Hydroxyapatite Toothpaste 7.5% (Fluoride-Free) 2Pack Remineralizing & Enamel Protection Dentist Recommended for Sensitive Teeth & Kids Refreshing Whitening Toothpaste
- Price
- $9.28
- Rating
- 4.4/5
- Reviews
- 292
- Age
- 5mo ago
7.5% Hydroxyapatite Toothpaste Fluoride-Free Toothpaste with Mint Flavor Everyday Oral Care Formula Fresh Breath Toothpaste Gentle Cleaning for Daily Use 4.23 Oz (White2PC)
- Price
- $15.89
- Rating
- 4.4/5
- Reviews
- 391
- Age
- 1y ago
CEELIKE 7.5% Hydroxyapatite Toothpaste Strengthens Enamel Protects Gums & Freshens Breath Fluoride-Free Ideal for Sensitive Teeth 120g (2)
- Price
- $14.46
- Rating
- 4.5/5
- Reviews
- 661
- Age
- 11mo ago
7.5% Hydroxyapatite Toothpaste 2 Pack Nano Hydroxyapatite Toothpaste Protects Enamel and Strengthens Teeth Cleans and Cares for Oral Health Promotes Freshens Breath 8.46oz
- Price
- $8.18
- Rating
- 4.0/5
- Reviews
- 278
- Age
- 1y ago
3 Pcs 7.5% Hydroxyapatite Toothpastes for Enamel Protection and Tooth Strengthening Stain Removal Whitening Tooth Gentle Mint Fresh Breath Daily Use for Oral Health
- Price
- $13.83
- Rating
- 4.4/5
- Reviews
- 312
- Age
- 1y ago
Newest
by launch dateNano Hydroxyapatite Toothpaste 7.5% (Fluoride-Free) 2Pack Remineralizing & Enamel Protection Dentist Recommended for Sensitive Teeth & Kids Refreshing Whitening Toothpaste
- Price
- $9.28
- Rating
- 4.4/5
- Reviews
- 292
- Age
- 5mo ago
CEELIKE 7.5% Hydroxyapatite Toothpaste Strengthens Enamel Protects Gums & Freshens Breath Fluoride-Free Ideal for Sensitive Teeth 120g (2)
- Price
- $14.46
- Rating
- 4.5/5
- Reviews
- 661
- Age
- 11mo ago
3 Pcs 7.5% Hydroxyapatite Toothpastes for Enamel Protection and Tooth Strengthening Stain Removal Whitening Tooth Gentle Mint Fresh Breath Daily Use for Oral Health
- Price
- $13.83
- Rating
- 4.4/5
- Reviews
- 312
- Age
- 1y ago
Fluoride Free 7.5% Hydroxyapatite Toothpaste (2pcs) Nano Hydroxyapatite Toothpaste for Remineralizing Enamel Sensitive Teeth Tooth Strengthening Fresh Mint Daily Use for Oral Care
- Price
- $14.08
- Rating
- 4.4/5
- Reviews
- 706
- Age
- 1y ago
7.5% Hydroxyapatite Toothpaste Fluoride-Free Toothpaste with Mint Flavor Everyday Oral Care Formula Fresh Breath Toothpaste Gentle Cleaning for Daily Use 4.23 Oz (White2PC)
- Price
- $15.89
- Rating
- 4.4/5
- Reviews
- 391
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.
Brands
10 falling
Sellers
16
Top-5 brand share
72%
Top 20: 93%
Top-5 click share
72%
Top 20: 100%
Open market
22%
- SITUDAC21%
- Zaucet21%
- BIXMK14%
- MIANQIONGFENG9%
- tebazoew7%
- --7%
7.5 Toothpaste demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, May · busiest ÷ quietest = 3.0×
What reviews say buyers love and hate about 7.5 Toothpaste
What buyers mention most, as a share of all reviews.
What buyers love
87% of reviews“Great quality, easy to use, great taste, great for sensitive teeth”
“Teeth appears a bit brighter”
“Totally amazed at how well it works for sensitive teeth”
“Much cheaper”
“Works really well”
What buyers complain about
74% of reviews“Not as advertised”
“Didn't work”
“has gummy texture”
“the toothpaste is dry”
“These are amazing a little expensive”
7.5 Toothpaste return rate & reasons
Why buyers send it back, as a share of all return requests.
0.3%
Return rate
46%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common 7.5 Toothpaste questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
