500 paper plates
Skip itA small market ($53K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Incredible$32.22avg listing price — sweet spot $15–$100
Price range
Great$4.18–$97.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.8%search→purchase rate — share of searches ending in a sale
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Growth
Okay+12.6%90-day search growth — must beat 0% to launch
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad15,418.07avg incumbent reviews — the moat a new listing must climb
Market size
Bad$53K$53K/yr · 34K searches
According to Flapen's Amazon United States niche tracking, 500 paper plates is a $53K/yr Amazon United States market (34K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Nov. Verdict: Skip it — 47/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
500 paper plates market data
- Units sold / yr
- 3K–3K
- avg 0–100/product
- Revenue / yr
- $81K–$97K
- units × avg price
- Conversion rate
- 4.8%
- Avg BSR
- #313
- Page quality
- 0%
- Prime
- 82%
- Sponsored
- 89%
- Out of stock
- 2.2%
- Avg brand age
- 45 months
- Avg seller age
- 134 days
Competition & brand share
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.Brands
13 falling
Sellers
129
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
57%
Top 20: 92%
Open market
13%
- Amazon Basics55%
- Perk11%
- MEMBER´S MARK6%
- Dixie5%
- MUCHII5%
- Bluetable5%
- Open — no brand owns it (7 brands, 13%)
Demand & seasonality
Weekly Amazon search volume, last 102 weeks — +12.6% search growth over the last 90 days.Peak months: Nov · busiest ÷ quietest = 2.0×
Top 500 paper plates search terms
- bulk plates disposable for party6K/yr
- members mark paper plates5K/yr
- 1000 paper plates4K/yr
- paper plates 10 inch bulk 1000 count3K/yr
- paper plates 10002K/yr
- 1000 paper plates bulk3K/yr
- 500 paper plates bulk4K/yr
- 9 paper plates bulk 1000 count3K/yr
- bulk plates disposable heavy duty4K/yr
Top 500 paper plates products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amazon Basics 9 Uncoated White Paper Plates Microwave Safe Commercially Compostable 1200 Count (Pack of 12)
Amazon Basics$30.774.5★1,285 rev
Amazon Basics Everyday Paper Plates 8.62 Inch Disposable 300 Count Packaging May Vary
Amazon Basics$14.524.7★57,729 rev
Perk 9 Inch Paper Plates 1000 Count Bulk White Disposable Uncoated Plates for Dinner Parties & Everyday Use
Perk$37.034.5★385 rev
Amazon Basics Everyday Paper Plates 8.62 Inch Disposable 200 Count Packaging May Vary
Amazon Basics$10.134.7★57,729 rev
Member Mark Ultra Dinner Paper Plates (10 204 ct.)
MEMBER´S MARK$30.144.7★2,220 rev
Newest
by launch dateAmazon Basics 9 Uncoated White Paper Plates Microwave Safe Commercially Compostable 1200 Count (Pack of 12)
Amazon Basics$30.771,285 rev
![Compostable Paper Plates 9 Inch Bulk Plates [1000 Case Pack] - Biodegradable Made from 100% Sugarcane - Heavy Duty Disposable - Eco Friendly - Bagasse Dinner Natural Recycled Plate [1000 Case]](https://m.media-amazon.com/images/I/411kOvVuDCL.jpg)
Compostable Paper Plates 9 Inch Bulk Plates [1000 Case Pack] - Biodegradable Made from 100% Sugarcane - Heavy Duty Disposable - Eco Friendly - Bagasse Dinner Natural Recycled Plate [1000 Case]
Bluetable$97.1453 rev
MUCHII 1200 Count 6 Inch Paper Plates White Uncoated Disposable Dessert Plates for Snacks Cake Candy
MUCHII$29.31357 rev
Amazon Basics Ultra Paper Plates 10 Inch Disposable 100 Count Packaging May Vary
Amazon Basics$11.0311,620 rev
![Bluetable 9 Inch Paper Plates Bulk 1000 Count - Uncoated White 9 Dinner Plate Pizza Plate Decorative Craft Paper Plates Disposable Plates [1000 Pack/Case]](https://m.media-amazon.com/images/I/41ZhhcbLFFL.jpg)
Bluetable 9 Inch Paper Plates Bulk 1000 Count - Uncoated White 9 Dinner Plate Pizza Plate Decorative Craft Paper Plates Disposable Plates [1000 Pack/Case]
Bluetable$49.5258 rev
Trending
90-day click momentum
6-Inch Paper Plates Uncoated Everyday Disposable Dessert Plates 6 Paper Plate Bulk White 1000 Count Stock Your Home
Stock Your Home$28.374.4★
CIAO! 9 Heavy Duty Plate 100% Compostable PFAS Free Unbleached Bagasse Natural White (Pack of 500)
CIAO!$51.594.7★
PLASTICPRO 100 PCS Black Plastic Plates Light Weight 9 Inch Plastic Dinner Plates Black Plates Disposable for Party and Wedding
PLASTICPRO$14.413.8★
Amazon Basics 9 Uncoated White Paper Plates Microwave Safe Commercially Compostable 1200 Count (Pack of 12)
Amazon Basics$30.774.5★
Dixie Large Paper Plates 10 Inch 150 Count 2X Stronger* Microwave-Safe Soak-Proof Cut Resistant Disposable Plates For Everyday Breakfast Lunch & Dinner Meals
Dixie$13.544.8★
What buyers say about 500 paper plates
What buyers praise and complain about, mined from review topics.What buyers love
“Very affordable”
“Awesome Quality”
“And Sturdy”
“Hold up well”
“All sizes”
“Product description was accurate”
“Ease of use”
“These plates are nice and thick”
“Leak proof”
“Cute design”
What buyers complain about
“Cheap and Flimsy”
“Not quite as thick as I expected”
“Plates are smaller than expected”
“Bad quality”
“Too expensive”
“Sticking plates”
“Leaks, Flimsy”
“were not as durable as advertised”
“Not like they use to be”
“Too thin”
Top return reasons
Common questions
- Is 500 paper plates profitable to sell on Amazon United States?
- The niche generates $53K/yr across 28 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +12.6%. Flapen's verdict: Skip it (47/100).
- How competitive is the 500 paper plates niche?
- 13 brands and 129 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 82% of demand.
- What do buyers complain about in 500 paper plates?
- Top complaints mined from reviews: Strength, Thickness, Size-Overall. The return rate is 0.1%.
- When does demand for 500 paper plates peak?
- Demand peaks in Nov; the busiest month runs 2.0× the quietest.
- What does it cost to enter the 500 paper plates niche?
- Listings span $4.18–$97.14; the average listing price is $32.22 (sweet spot $15–$100). The average incumbent carries 15,418 reviews — the moat a new listing must climb.