4th of July Napkins
4th of July Napkins shows demand growing +632.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 1% of 14,768 Health & Household niches · +25 vs the category median of 49
Is 4th of July Napkins profitable on Amazon?
According to Flapen's Amazon United States niche tracking, 4th of July Napkins is a $251K/yr Amazon United States market (342K searches/yr). The top 5 brands hold 39% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 74/100.
4th of July Napkins: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +632.4% over the last 90 days and 6.7% of searches end in a purchase.
$251K
revenue / yr
Who owns the niche?
The top 5 brands hold 39% of demand, so 61% of the market is open.
61%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 94 products
Top 4th of July Napkins products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
4th of July Party Supplies Set - American Flag Patriotic Theme Kit for Independence & Election Day Decorations Disposable Paper Napkins for Patriotic & 4th of July Party Decorations48 Pack
- Price
- $9.65
- Rating
- 4.5/5
- Reviews
- 120
- Age
- 1y ago
Gatherfun American Flag Patriotic Party Supplies Disposable Paper Napkins Cocktail Napkins for Veterans Day Election Day 4th of July Independence Day Decorations 40 Pack of Stars+40 Pack of Stripes
- Price
- $9.73
- Rating
- 4.6/5
- Reviews
- 394
- Age
- 6y ago
Iconikal 75 Count 4th of July Patriotic American Flag Disposable Dinner Napkins 2-Ply
- Price
- $5.53
- Rating
- 4.7/5
- Reviews
- 276
- Age
- 4y ago
50 Count Red White Blue Star Paper Napkins Patriotic Disposable Cocktail Napkins for 4th of July Memorial Day Veterans Day Labor Day and American Flag Party Decorations
- Price
- $9.52
- Rating
- 4.5/5
- Reviews
- 37
- Age
- 1y ago
4th of July Napkins 100 PCS Patriotic Dinner Napkins Bathroom Napkin Guest Disposable Red White and Blue American Star Cocktail Napkin Tableware for 4th of July Independence Day Party Decorations
- Price
- $12.84
- Rating
- 4.8/5
- Reviews
- 102
- Age
- 1y ago
Trending
90-day click momentum
50pcs 250th Anniversary 4th of July Napkins-Patriotic Disposable Luncheon Dinner Paper Napkins for Independence Memorial Day Patriotic American Fourth of July Party Supplies 13 x 13 Inches
- Price
- $7.69
- Rating
- 5.0/5
- Reviews
- 39
- Age
- 4mo ago
50 Pcs 4th of July Flower Paper Napkins 6.5 x 6.5 Inches Patriotic Theme Disposable Luncheon Dinner Party Napkins Cocktail Napkin for Memorial Independence Day Usa Party Decorations (Patriotic)
- Price
- $7.78
- Rating
- 4.6/5
- Reviews
- 36
- Age
- 4mo ago
4th of July Party Supplies - 250th Anniversary Patriotic Paper Napkins - 50 Count Independence Day Tableware 6.5 x 6.5 American Flag Design Disposable Party Napkins for 1776-2026 July 4th
- Price
- $6.04
- Rating
- 4.4/5
- Reviews
- 76
- Age
- 4mo ago
4th of July Party Supplies - 250th Anniversary 50 Count Disposable Paper Napkins for Independence Day Patriotic & July 4th Party Decorations 6.5 x 6.5 Napkins for 1776-2026 Celebration
- Price
- $5.98
- Rating
- 4.4/5
- Reviews
- 76
- Age
- 4mo ago
Iconikal 75-Pack American Flag Disposable Dinner Napkins Party Supplies
- Price
- $6.33
- Rating
- 4.7/5
- Reviews
- 481
- Age
- 6y ago
Newest
by launch date
4th of July Decorations 4th of July Napkins Fourth of July Napkins Disposable Paper Cocktail Patriotic Napkins American Flag Patriotic Party Supplies for Independence & 4th of July Decorations 50Pcs
- Price
- $6.39
- Rating
- 4.8/5
- Reviews
- 59
- Age
- 2mo ago
4th of July Napkins Fourth of July Napkins Patriotic Napkins Bathroom Napkin Guest Disposable Red White Blue Dinner Cocktail Napkin Tableware for 4th of July Independence Day Party Decorations 50PCS
- Price
- $7.84
- Rating
- 4.8/5
- Reviews
- 9
- Age
- 2mo ago
50pcs 250th Anniversary 4th of July Napkins-Patriotic Disposable Luncheon Dinner Paper Napkins for Independence Memorial Day Patriotic American Fourth of July Party Supplies 13 x 13 Inches
- Price
- $7.69
- Rating
- 5.0/5
- Reviews
- 39
- Age
- 4mo ago
50 Pcs 4th of July Flower Paper Napkins 6.5 x 6.5 Inches Patriotic Theme Disposable Luncheon Dinner Party Napkins Cocktail Napkin for Memorial Independence Day Usa Party Decorations (Patriotic)
- Price
- $7.78
- Rating
- 4.6/5
- Reviews
- 36
- Age
- 4mo ago
4th of July Party Supplies - 250th Anniversary Patriotic Paper Napkins - 50 Count Independence Day Tableware 6.5 x 6.5 American Flag Design Disposable Party Napkins for 1776-2026 July 4th
- Price
- $6.04
- Rating
- 4.4/5
- Reviews
- 76
- Age
- 4mo ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.
Brands
64 rising
Sellers
71
Top-5 brand share
39%
Top 20: 68%
Top-5 click share
26%
Top 20: 49%
Open market
58%
- Gatherfun16%
- Iconikal8%
- Quera6%
- Merriva5%
- Actilize3%
- Bonjour Fete3%
4th of July Napkins demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: May, Jun, Jul · busiest ÷ quietest = 54.9×
Top 4th of July Napkins search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- 4th of july napkins69K/yr
- patriotic napkins61K/yr
- fourth of july napkins27K/yr
- red white and blue napkins22K/yr
- 4th of july napkins disposable13K/yr
- american flag napkins17K/yr
- july 4th napkins11K/yr
- 4th of july cocktail napkins10K/yr
- patriotic paper napkins13K/yr
- patriotic cocktail napkins11K/yr
What reviews say buyers love and hate about 4th of July Napkins
What buyers mention most, as a share of all reviews.
What buyers love
87% of reviews“Quality is fair”
“Vivid colors”
“design was beautiful”
“Nice size”
“Exactly what I needed”
What buyers complain about
65% of reviews“not super thick”
“Kind of pricey, though”
“Very faded”
“Not the correct size”
“I gave them 4 stars because of this misinformation”
4th of July Napkins return rate & reasons
Why buyers send it back, as a share of all return requests.
1.2%
Return rate
76%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common 4th of July Napkins questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
