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371 Watch Battery

Fail

Prices span $2.79–$11.15, mostly outside the sweet spot, so 371 Watch Battery is a Fail.

Flapen Score
42
42 / 100
Ranks 11,318 of 14,768 Health & Household niches · −7 vs the category median of 49
Market size
$111K/yr65K searches / yr
90-day growth
+17.3%search demand this quarter
Competition
67%top-5 click share · 6 brands · 38 sellers

Flapen Score

371 Watch Battery against its category

The dotted line is the Health & Household average. Past it, 371 Watch Battery is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 371 Watch Battery market on Amazon at a glance

Shoppers on Amazon United States searched for 371 Watch Battery 65K times last year and spent an estimated $111K. The top 5 brands take 97% of clicks. Demand peaks in Aug–Sep–Oct–Nov–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 26.4% of those searches ended in a purchase.

Shoppers searched for this 65K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 26.4% of those searches ended in a purchase. Searches in the last 90 days moved +17.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $111K a year.

Searches, last 12 months
65K
Growth, 90 days vs prior 90
+17.3%
Conversion, latest week
26.4%
Market size, estimated
$111Ka year
Peak month
December4.0× the quietest month
Top search term
renata 371 watch battery28K searches a year

02 · Price

A sale here is worth $6.44.

Listings sell for $6.44 on average, from $2.79 to $11.15. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At $6.44 that is $6K to $8K a year per listing.

Average price
$6.44under the $15 to $100 sweet spot
Price range
$2.79–$11.15
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
1,000–1,250
Revenue per listing a year
$6K–$8K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

25% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #325 within Household Batteries. It carries 3,613 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
25%
Prime listings
75%
Out of stock, average day
0.0%
Average rank
#325in Household Batteries
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
3,613per listing
Listings tracked
16

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
61 months

Products

Top 371 Watch Battery products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 67% of clicks. Leaders hold, but buyers still shop past them.

$0$11K$22K$33K$44K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 rising

Sellers

38

Est. top-5 brand share

97%

Top 20: 100%

Est. top-5 click share

67%

Top 20: 100%

Open market

0%

  • Renata61%
  • Energizer14%
  • Best Price Square10%
  • DURACELL9%
  • LiCB3%
  • PKCELL3%
  • Open — no brand owns it (0%)

Demand

371 Watch Battery search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KHoliday '24Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct, Nov, Dec · busiest ÷ quietest = 4.0×

Search terms

Top 371 Watch Battery search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • renata 371 watch battery28K/yr
  • 371 renata watch battery10K/yr
  • renata 3719K/yr
  • energizer 371/370 watch battery8K/yr
  • 371 watch battery renata3K/yr
  • duracell 370/371 watch battery4K/yr
  • v370 watch battery3K/yr

Reviews and returns

What reviews say buyers love and hate about 371 Watch Battery

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Battery Life”
52%of negative reviews mention “Battery Life”
0.8%of orders come back
“BATTERIES DON'T WORK”
A buyer, on “Battery Life”52% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common 371 Watch Battery questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data