Is 360 brite toothbrush adult profitable to sell on Amazon United States?

The niche generates $132K/yr across 16 tracked products. 7 of 7 products launched in the last 360 days are still selling. 90-day search growth is -62.7%. Flapen's verdict: Skip it (38/100).

How competitive is the 360 brite toothbrush adult niche?

9 brands and 15 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 92% of demand.

What do buyers complain about in 360 brite toothbrush adult?

Top complaints mined from reviews: Charging, Durability, Ease Of Cleaning. The return rate is 3.6%.

When does demand for 360 brite toothbrush adult peak?

Demand peaks in Oct–Nov–Dec; the busiest month runs 7.0× the quietest.

What does it cost to enter the 360 brite toothbrush adult niche?

Listings span $24.87–$276.07; the average listing price is $76.72 (sweet spot $15–$100). The average incumbent carries 1,306 reviews — the moat a new listing must climb.

360 brite toothbrush adult

Skip it

Soft demand (-62.7% this quarter) — this niche doesn't clear our bar today.

Quality gap

Incredible3.7★

avg incumbent rating — lower means beatable quality

Avg price

Great$76.72

avg listing price — sweet spot $15–$100

Review moat

Good1,306.44

avg incumbent reviews — the moat a new listing must climb

Conversion

Good4.2%

search→purchase rate — share of searches ending in a sale

Returns

Okay3.6%

return rate — above 5% kills the launch gate

Market size

Okay$132K

$132K/yr · 41K searches

Price range

Okay$24.87–$276.07

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay70%

top-5 click share — leaders hold, buyers still browse

Brand share

Bad92%

top-5 brand share — brand-locked demand

Growth

Bad-62.7%

90-day search growth — must beat 0% to launch

Signals Quality Gap High Price

According to Flapen's Amazon United States niche tracking, 360 brite toothbrush adult is a $132K/yr Amazon United States market (41K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 38/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

360 brite toothbrush adult market data

Units sold / yr: 1K–1K; avg 0–100/product
Revenue / yr: $77K–$96K; units × avg price
Conversion rate: 4.2%
Avg BSR: #55
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 19.2%
Avg brand age: 40 months
Avg seller age: 162 days

Competition & brand share

The top 5 products take 70% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 falling

Sellers

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

Y-Brush38%
autobrush15%
Feno14%
yeklike13%
V-WHITE12%
ELOTAME4%
Open — no brand owns it (3 brands, 4%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -62.7% search growth over the last 90 days.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 7.0×

Open Trend

Top 360 brite toothbrush adult search terms

20 second toothbrush6K/yr -10.7%2.0% conv.
y brush10K/yr -61.2%3.9% conv.
y toothbrush4K/yr -33.9%2.1% conv.
360 brite toothbrush adult5K/yr -60.1%0.6% conv.
360 brite toothbrush7K/yr -62.6%1.3% conv.
y brush toothbrush adult5K/yr -93.6%2.9% conv.
hatmeo ultrasonic smartbrush6K/yr -95.4%0.0% conv.

All search terms

Top 360 brite toothbrush adult products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Y-Brush Essential - Sonic Electric Toothbrush - 3 Months Battery Life with USB-C - 2 Brushing Modes - Clinically Proven - Adult

Y-Brush$76.424.0★390 rev

Feno Smartbrush Electric Toothbrush for Adults Oscillating Rechargeable

Feno$276.073.9★194 rev

yeklike Sonic Electric U Shaped Toothbrush for Adults Automatic Full Mouth Cleaning Toothbrush 360 Stain Removal IPX7 Waterproof Rechargeable 3 U-Shape & 2 Straight Brush Heads

yeklike$29.064.3★144 rev

Y-Brush Ultra Premium - Sonic Toothbrush 6 Brushing Modes - 6-Month Battery with USB-C Advanced Plaque Removal Whitening Technology Clinically Proven - Adult

Y-Brush$139.114.0★174 rev

Autobrush Sonic Pro Electric Toothbrush Only ADA Accepted U-Shaped Brush Clinically Proven Up to 5.1X Better Cleaning 30-Second Full Mouth 360 Clean Rechargeable Waterproof Black Mens Regular

autobrush$86.493.7★695 rev

Newest

by launch date

ELOTAME Ultrasonic Automatic Electric Toothbrush for Adults- U Shaped self Brushing Toothbrush 360 Mouth Cleaning 5 Modes for Whitening IPX7 Waterproof Rechargeable (Light Gray)

ELOTAME$28.259 rev

2mo ago

yeklike Sonic Electric U Shaped Toothbrush for Adults Automatic Full Mouth Cleaning Toothbrush 360 Stain Removal IPX7 Waterproof Rechargeable 3 U-Shape & 2 Straight Brush Heads

yeklike$29.06144 rev

2mo ago

ELOTAME Sonic Electric U Shaped Toothbrush for Adults Automatic Full Mouth Cleaning Toothbrush 360 Stain Removal IPX7 Waterproof Rechargeable

ELOTAME$29.7633 rev

3mo ago

Autobrush Sonic Pro Electric Toothbrush Only ADA Accepted U-Shaped Brush Clinically Proven Up to 5.1X Better Cleaning 30-Second Full Mouth 360 Clean Rechargeable Waterproof Black Mens Regular

autobrush$86.49695 rev

11mo ago

autobrush Sonic Pro Electric Toothbrush Only ADA Accepted U-Shaped Brush Clinically Proven Up to 5.1X Better Cleaning 30-Second Full Mouth 360 Clean Rechargeable Waterproof Black Ages 9-12

autobrush$86.45695 rev

11mo ago

What buyers say about 360 brite toothbrush adult

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use18%

“easy to handle”

Ease Of Cleaning8%

“Excellent Clean”

Quality-Overall8%

“the build quality is solid”

Tooth Brightening7%

“has whitened my teeth”

Design-Overall7%

“The design is sleek”

Value For Money6%

“Good for the price”

Battery Life6%

“Battery life is good”

Comfort-Overall4%

“Very comfortable”

Cleansing4%

“Cleans Amazing”

Charging3%

“it holds the charge very well”

What buyers complain about

Charging13%

“Can't get it to charge”

Durability13%

“Died after 3 months”

Ease Of Cleaning11%

“its not easy to clean I tried myself”

Functionality-Overall10%

“Doesnt work as expected”

Value For Money10%

“WASTE OF MONEY”

Size-Overall5%

“Too big”

Ease Of Use4%

“It takes a little bit of getting used to”

Quality-Overall3%

“was so much lower quality than its advertised”

Brush Quality3%

“Not a good toothbrush for toddler”

Advertised Vs Actual Product2%

“Doesnt work as expected”

Top return reasons

Functionality-Overall27%

Size-Overall21%

Advertised Vs Actual Product14%

Charging10%

Ease Of Cleaning5%

Comfort-Overall4%

Defective Material/Parts3%

Value For Money3%

Quality-Overall2%

Product Condition2%

Common questions

Is 360 brite toothbrush adult profitable to sell on Amazon United States?: The niche generates $132K/yr across 16 tracked products. 7 of 7 products launched in the last 360 days are still selling. 90-day search growth is -62.7%. Flapen's verdict: Skip it (38/100).
How competitive is the 360 brite toothbrush adult niche?: 9 brands and 15 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 92% of demand.
What do buyers complain about in 360 brite toothbrush adult?: Top complaints mined from reviews: Charging, Durability, Ease Of Cleaning. The return rate is 3.6%.
When does demand for 360 brite toothbrush adult peak?: Demand peaks in Oct–Nov–Dec; the busiest month runs 7.0× the quietest.
What does it cost to enter the 360 brite toothbrush adult niche?: Listings span $24.87–$276.07; the average listing price is $76.72 (sweet spot $15–$100). The average incumbent carries 1,306 reviews — the moat a new listing must climb.