Is 32 oz plastic containers with lids profitable to sell on Amazon United States?

The niche generates $1.1M/yr across 13 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is -15.2%. Flapen's verdict: Worth a look (55/100).

How competitive is the 32 oz plastic containers with lids niche?

12 brands and 29 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 71% of demand.

What do buyers complain about in 32 oz plastic containers with lids?

Top complaints mined from reviews: Durability, Size-Overall, Quality-Overall. The return rate is 1.0%.

When does demand for 32 oz plastic containers with lids peak?

Demand is steady year-round — the busiest month runs 1.6× the quietest.

What does it cost to enter the 32 oz plastic containers with lids niche?

Listings span $9.56–$60.60; the average listing price is $26.67 (sweet spot $15–$100). The average incumbent carries 2,146 reviews — the moat a new listing must climb.

32 oz plastic containers with lids

Worth a look

Shows low returns (1.0%), but soft demand (-15.2% this quarter) keeps it on the watch list.

Returns

Incredible1.0%

return rate — above 5% kills the launch gate

Avg price

Incredible$26.67

avg listing price — sweet spot $15–$100

Price range

Great$9.56–$60.60

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Great$1.1M

$1.1M/yr · 504K searches

Conversion

Great8.3%

search→purchase rate — share of searches ending in a sale

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Review moat

Okay2,145.54

avg incumbent reviews — the moat a new listing must climb

Competition

Okay70%

top-5 click share — leaders hold, buyers still browse

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-15.2%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, 32 oz plastic containers with lids is a $1.1M/yr Amazon United States market (504K searches/yr). The top 5 brands hold 71% of demand. Verdict: Worth a look — 55/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

32 oz plastic containers with lids market data

Units sold / yr: 40K–50K; avg 1,250–1,500/product
Revenue / yr: $1.1M–$1.3M; units × avg price
Conversion rate: 8.3%
Avg BSR: #234
Page quality: 0%
Prime: 85%
Sponsored: 100%
Out of stock: 0.5%
Avg brand age: 40 months
Avg seller age: 154 days

Competition & brand share

The top 5 products take 70% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

21%

Dealusy33%
Stack Man11%
Karat10%
EconoHome10%
AOZITA9%
Dipoo8%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -15.2% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.6×

Open Trend

Top 32 oz plastic containers with lids search terms

32 oz deli containers with lids77K/yr +26.3%8.5% conv.
deli containers with lids 32 oz47K/yr +17.5%9.1% conv.
32oz deli containers with lids43K/yr +36.0%8.0% conv.
32 oz containers with lids43K/yr -25.1%5.5% conv.
soup tupperware37K/yr -42.8%2.3% conv.
soup containers with lids for lunch24K/yr +3.7%0.2% conv.
soup lunch containers30K/yr -20.7%0.2% conv.
32 oz plastic containers with lids24K/yr -21.9%4.8% conv.
32oz containers with lids23K/yr -44.0%4.2% conv.
32 ounce deli containers with lids10K/yr +15.3%6.3% conv.

All search terms

Top 32 oz plastic containers with lids products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Dealusy 50 Set 32 oz Deli Containers with Lids Leak-Proof BPA Free Plastic Take Out Bowls Food Storage Containers for Takeout Meal Prep Storage Freezer Microwave & Dishwasher Safe

Dealusy$21.344.7★1,144 rev

Karat [32oz - 240 ct] Clear PP Injection Molded Round Deli Containers with Lids (FP-IMDC32-PP)

Karat$49.834.4★1,057 rev

EconoHome Clear Deli Containers with Lids - 240-Pack 32oz Plastic Containers with Lids for Food Storage Meal Prep Leftover Restaurant Business Takeout - Fridge Microwave & Freezer-Safe

EconoHome$56.154.6★36 rev

Stack Man 32 oz Deli Containers with Lids (48 Sets) Quart Clear Plastic Food Storage Containers Airtight Leak-Resistant Seal BPA-Free Microwave & Freezer Safe Meal Prep Soup Takeout to-Go

Stack Man$20.054.7★1,729 rev

AOZITA 20 Sets 32 oz Plastic Deli Food Containers With Lids Airtight Food Storage Containers Freezer/Dishwasher/Microwave Safe Soup Containers For Takeout Meal Prep Storage

AOZITA$13.284.8★2,242 rev

Newest

by launch date

EconoHome Clear Deli Containers with Lids - 240-Pack 32oz Plastic Containers with Lids for Food Storage Meal Prep Leftover Restaurant Business Takeout - Fridge Microwave & Freezer-Safe

EconoHome$56.1536 rev

3mo ago

NESCCI 72 Sets (144-Piece) Deli Containers with Lids 32oz X 72 Set Each Leak-Proof & BPA Free Airtight Takeout Plastic Food Storage Containers for Soup Meal Prep Microwave/Freezer Safe

NESCCI$28.65173 rev

6mo ago

Dealusy 50 Set 32 oz Deli Containers with Lids Leak-Proof BPA Free Plastic Take Out Bowls Food Storage Containers for Takeout Meal Prep Storage Freezer Microwave & Dishwasher Safe

Dealusy$21.341,144 rev

10mo ago

Dipoo 40 Sets (80-Piece) Deli Containers with Lids 32 oz Leak-Proof & BPA Free Airtight Takeout Plastic Food Storage Containers for Soup Freezer/Microwave/Dishwasher Safe

Dipoo$24.002,563 rev

11mo ago

Stack Man 32 oz Deli Containers with Lids (48 Sets) Quart Clear Plastic Food Storage Containers Airtight Leak-Resistant Seal BPA-Free Microwave & Freezer Safe Meal Prep Soup Takeout to-Go

Stack Man$20.051,729 rev

1y ago

What buyers say about 32 oz plastic containers with lids

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“good quality containers”

Value For Money11%

“worth the price”

Storage Capacity11%

“easy to store”

Ease Of Use8%

“Very handy”

Strength8%

“Very sturdy cups”

Size-Overall7%

“Good size”

Leak-Proof6%

“Does not leak”

Advertised Vs Actual Product5%

“Exactly what I needed”

Durability5%

“These bowls are durable”

Cooking Experience2%

“Great for meal prep and storage”

What buyers complain about

Durability15%

“Broke”

Size-Overall14%

“shorter than ones that I bought previously from a different brand”

Quality-Overall10%

“Quality Control issues”

Strength9%

“breakable they are”

Ease Of Use8%

“hard to get off”

Material Quality4%

“Plastic is of poor quality”

Leak-Proof4%

“They crack and leak”

Thickness3%

“thin”

Compatibility-Overall3%

“Won't work with other containers”

Advertised Vs Actual Product2%

“some of the other reviews are deceiving”

Top return reasons

Size-Overall42%

Value For Money23%

Advertised Vs Actual Product7%

Thin5%

Material Quality5%

Quality-Overall4%

Leak-Proof2%

Strength1%

Defective Material/Parts1%

Smell1%

Common questions

Is 32 oz plastic containers with lids profitable to sell on Amazon United States?: The niche generates $1.1M/yr across 13 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is -15.2%. Flapen's verdict: Worth a look (55/100).
How competitive is the 32 oz plastic containers with lids niche?: 12 brands and 29 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 71% of demand.
What do buyers complain about in 32 oz plastic containers with lids?: Top complaints mined from reviews: Durability, Size-Overall, Quality-Overall. The return rate is 1.0%.
When does demand for 32 oz plastic containers with lids peak?: Demand is steady year-round — the busiest month runs 1.6× the quietest.
What does it cost to enter the 32 oz plastic containers with lids niche?: Listings span $9.56–$60.60; the average listing price is $26.67 (sweet spot $15–$100). The average incumbent carries 2,146 reviews — the moat a new listing must climb.