3.4 Oz Toothpaste
MaybeAn estimated 0.2% of orders come back. But the top 5 brands take 99% of clicks, so 3.4 Oz Toothpaste is a Maybe.
- Flapen Score
- 52 / 100Top 36% of 14,768 Health & Household niches · +3 vs the category median of 4952
- Market size
- $90K/yr49K searches / yr
- 90-day growth
- +92.5%search demand this quarter
- Competition
- 58%top-5 click share · 6 brands · 832 sellers
Flapen Score
3.4 Oz Toothpaste against its category
The dotted line is the Health & Household average. Past it, 3.4 Oz Toothpaste is stronger. Inside it, weaker.
Market
The 3.4 Oz Toothpaste market on Amazon at a glance
Shoppers on Amazon United States searched for 3.4 Oz Toothpaste 49K times last year and spent an estimated $90K. The top 5 brands take 99% of clicks. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 13.8% of those searches ended in a purchase.
Shoppers searched for this 49K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.8% of those searches ended in a purchase. Searches in the last 90 days moved +92.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $90K a year.
- Searches, last 12 months
- 49K
- Growth, 90 days vs prior 90
- +92.5%
- Conversion, latest week
- 13.8%
- Market size, estimated
- $90Ka year
- Top search term
- 3.4 oz toothpaste15K searches a year
02 · Price
A sale here is worth $13.41.
Listings sell for $13.41 on average, from $2.88 to $30.17. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $13.41 that is $7K to $10K a year per listing.
- Average price
- $13.41under the $15 to $100 sweet spot
- Price range
- $2.88–$30.17
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $7K–$10K
- Returns
- 0.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
65% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #451 within Toothpaste. It carries 11,904 reviews at 4.67 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 65%
- Prime listings
- 83%
- Out of stock, average day
- 0.0%
- Average rank
- #451in Toothpaste
- Average rating
- 4.67 starsAmazon United States average 4.42 stars
- Average reviews
- 11,904per listing
- Listings tracked
- 23
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 74 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 74 months
Products
Top 3.4 Oz Toothpaste products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Crest 3D White Advanced Whitening Toothpaste Arctic Fresh 2.7 oz Value 2 Pack
- Price
- $15.39
- Rating
- 4.3/5
- Reviews
- 25
- Age
- 1y ago

Crest 3D White Advanced Teeth Whitening Toothpaste for Adults 3.7 oz 4 Pack Cavity Protection Fluoride Toothpaste Strengthens Enamel Travel Size Toiletries
- Price
- $13.29
- Rating
- 4.8/5
- Reviews
- 30,173
- Age
- 4y ago

Crest 3D White Arctic Fresh Whitening Toothpaste 3.8 oz (107g) - Pack of 2
- Price
- $22.10
- Rating
- 4.3/5
- Reviews
- 10
- Age
- 3y ago

Crest 3D White Whitening Arctic Fresh Toothpaste 4.1 Ounce (Pack of 3)
- Price
- $30.17
- Rating
- 4.8/5
- Reviews
- 6,770
- Age
- 7y ago

Crest 3D White Advanced Teeth Whitening Toothpaste Radiant Mint 3.3 oz Pack of 2
- Price
- $7.88
- Rating
- 4.7/5
- Reviews
- 3,192
- Age
- 2y ago
Trending
estimated 90-day click momentum
Crest 3DWhite Advanced Whitening Sensitivity Relief Toothpaste Soft Mint 3.3 oz Pack of 2
- Price
- $8.81
- Rating
- 4.5/5
- Reviews
- 143
- Age
- 5mo ago

Colgate Total Teeth Whitening Toothpaste 3.3 oz (93g) - Pack of 3
- Price
- $12.36
- Rating
- 4.6/5
- Reviews
- 95
- Age
- 7y ago

Crest 3D White Whitening Arctic Fresh Toothpaste 4.1 Ounce (Pack of 3)
- Price
- $30.17
- Rating
- 4.8/5
- Reviews
- 6,770
- Age
- 7y ago

Crest 3D White Arctic Fresh Whitening Toothpaste 3.8 oz (107g) - Pack of 2
- Price
- $22.10
- Rating
- 4.3/5
- Reviews
- 10
- Age
- 3y ago

Crest Toothpaste 3DWhite Advanced Teeth Whitening Arctic Fresh 3.3 oz Pack of 2
- Price
- $12.10
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 1y ago
Newest
by launch date
Crest 3DWhite Advanced Whitening Sensitivity Relief Toothpaste Soft Mint 3.3 oz Pack of 2
- Price
- $8.81
- Rating
- 4.5/5
- Reviews
- 143
- Age
- 5mo ago

Crest Toothpaste Clean Breath Smooth Mint 3.3oz Pack of 3 Neutralizes Bad Breath Antibacterial Protection Fights Cavities Freshens Breath Gently Whitens
- Price
- $18.96
- Rating
- 4.7/5
- Reviews
- 338
- Age
- 5mo ago

Boka Fluoride Free Toothpaste Nano Hydroxyapatite Toothpaste Appropriate for Sensitive Teeth - for Adult Oral Care - Ela Mint Flavor 3.4 Fl Oz 1Pk
- Price
- $9.91
- Rating
- 4.5/5
- Reviews
- 59,113
- Age
- 10mo ago

Crest Toothpaste 3DWhite Advanced Teeth Whitening Arctic Fresh 3.3 oz Pack of 2
- Price
- $12.10
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 1y ago

Crest 3D White Advanced Whitening Toothpaste Arctic Fresh 2.7 oz Value 2 Pack
- Price
- $15.39
- Rating
- 4.3/5
- Reviews
- 25
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
6 rising
Sellers
832
Est. top-5 brand share
99%
Top 20: 100%
Est. top-5 click share
58%
Top 20: 98%
Open market
0%
- Crest79%
- Colgate12%
- Sensodyne4%
- SENSODYNE PRONAMEL2%
- 365 by Whole Foods Market2%
- Boka1%
Demand
3.4 Oz Toothpaste search demand
Weekly searches over the year. Pick a range.
Search terms
Top 3.4 Oz Toothpaste search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- 3.4 oz toothpaste15K/yr
- crest 3d white toothpaste artic fresh8K/yr
- crest artic fresh toothpaste7K/yr
- crest 3d white toothpaste arctic fresh5K/yr
- crest arctic fresh toothpaste6K/yr
- toothpaste 3.4 oz6K/yr
- crest 3d white arctic fresh3K/yr
Reviews and returns
What reviews say buyers love and hate about 3.4 Oz Toothpaste
We read the reviews and the return reasons for every product selling here.
“Too expensive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 3.4 Oz Toothpaste questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









