23a 12 Volt Battery

Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 32.8% of those searches ended in a purchase. Searches in the last 90 days moved +11.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.3M a year.

Searches, last 12 months

2.0M

Growth, 90 days vs prior 90

+11.4%

Conversion, latest week

32.8%

Market size, estimated

$3.3Ma year

Peak month

September1.5× the quietest month

Top search term

a23 battery571K searches a year

Listings sell for $4.95 on average, from $2.90 to $6.00. Amazon reports units sold in ranges. This niche sold 600K to 800K a year. The average listing sells 125,000 to 150,000 of them. At $4.95 that is $619K to $743K a year per listing.

Average price

$4.95under the $15 to $100 sweet spot

Price range

$2.90–$6.00

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

600K–800K

Units per listing a year

125,000–150,000

Revenue per listing a year

$619K–$743K

Returns

0.2%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #27 within Household Batteries. It carries 30,423 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#27in Household Batteries

Average rating

4.68 starsAmazon United States average 4.42 stars

Average reviews

30,423per listing

Listings tracked

5

The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

64 months