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20 oz coffee cups with lids

Worth a look

Shows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 29Growth 14Conversion 75Competition 88Returns 96Price range 87Avg price 95Brand share 87Review moat 43Quality gap 33

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Avg price

Incredible$27.01

avg listing price — sweet spot $15–$100

Competition

Great27%

top-5 click share — an open shelf

Brand share

Great48%

top-5 brand share — no brand owns this niche

Price range

Great$5.97–$95.22

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great7.0%

search→purchase rate — share of searches ending in a sale

Review moat

Okay2,218.47

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$125K

$125K/yr · 66K searches

Growth

Bad-22.9%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, 20 oz coffee cups with lids is a $125K/yr Amazon United States market (66K searches/yr). The top 5 brands hold 48% of demand. Verdict: Worth a look — 60/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

20 oz coffee cups with lids market data

Units sold / yr
4K–5K
avg 0–100/product
Revenue / yr
$108K–$135K
units × avg price
Conversion rate
7.0%
Avg BSR
#562
Page quality
0%
Prime
92%
Sponsored
83%
Out of stock
4.9%
Avg brand age
37 months
Avg seller age
178 days

Competition & brand share

Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.

Brands

35 falling

Sellers

175

Top-5 brand share

48%

Top 20: 91%

Top-5 click share

27%

Top 20: 69%

Open market

46%

  • JOLLY CHEF16%
  • LITOPAK9%
  • Fit Meal Prep8%
  • BYSNOW8%
  • Lamosi7%
  • AOZITA6%

Demand & seasonality

Weekly Amazon search volume, last 101 weeks — -22.9% search growth over the last 90 days.
4K3KSpike '24Prime Day '25Spike '25DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Top 20 oz coffee cups with lids search terms

  • 20 oz coffee cups21K/yr
  • 20 oz disposable coffee cups with lids15K/yr
  • coffee cups 20 oz11K/yr
  • 20oz disposable coffee cups with lids8K/yr
  • to go coffee cups with lids 20 oz4K/yr
  • 20oz coffee cups4K/yr
  • 20 ounce coffee cups with lids3K/yr
All search terms

Top 20 oz coffee cups with lids products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$3K4%$5K6%$8K8%$10K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about 20 oz coffee cups with lids

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall21%

“Great quality cups”

Size-Overall13%

“Good size”

Strength11%

“not flimsy like some others I bought”

Value For Money8%

“Good deal”

Leak-Proof6%

“no leaks”

Temperature Retention6%

“Keeps your drinks warm all day”

Durability5%

“Durable and easy to clean”

Ease Of Use5%

“is easy to remove”

Advertised Vs Actual Product4%

“As described”

Thickness2%

“The lid is thick as well”

What buyers complain about

Leak-Proof17%

“Leaks everywhere”

Size-Overall13%

“bigger than I thought”

Quality-Overall10%

“Cheap quality”

Strength9%

“Cheap and flimsy”

Ease Of Use5%

“The straws are so hard to open”

Durability4%

“it just broke it half”

Advertised Vs Actual Product4%

“False advertising”

Thickness3%

“The glass is very thick”

Value For Money3%

“Not worth a penny”

Ease Of Cleaning2%

“kind of makes a mess”

Top return reasons

Size-Overall49%
Leak-Proof8%
Value For Money7%
Advertised Vs Actual Product5%
Color5%
Material Quality3%
Weight Heavy3%
Quality-Overall3%
Functionality-Overall2%
Strength2%

Common questions

Is 20 oz coffee cups with lids profitable to sell on Amazon United States?
The niche generates $125K/yr across 60 tracked products. 6 of 12 products launched in the last 360 days are still selling. 90-day search growth is -22.9%. Flapen's verdict: Worth a look (60/100).
How competitive is the 20 oz coffee cups with lids niche?
35 brands and 175 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 48% of demand.
What do buyers complain about in 20 oz coffee cups with lids?
Top complaints mined from reviews: Leak-Proof, Size-Overall, Quality-Overall. The return rate is 0.8%.
When does demand for 20 oz coffee cups with lids peak?
Demand is steady year-round — the busiest month runs 1.7× the quietest.
What does it cost to enter the 20 oz coffee cups with lids niche?
Listings span $5.97–$95.22; the average listing price is $27.01 (sweet spot $15–$100). The average incumbent carries 2,218 reviews — the moat a new listing must climb.