1up Nutrition
1up Nutrition shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 16% of 14,768 Health & Household niches · +9 vs the category median of 49
Is 1up Nutrition profitable on Amazon?
According to Flapen's Amazon United States niche tracking, 1up Nutrition is a $2.4M/yr Amazon United States market (1.4M searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb–Jun. Verdict: Worth a look — 58/100.
1up Nutrition: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -1.4% over the last 90 days and 4.9% of searches end in a purchase.
$2.4M
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 15 products
Top 1up Nutrition products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Oath Nutrition Clear Whey Isolate Protein Powder Variety Pack 12 Pack
- Price
- $31.31
- Rating
- 4.5/5
- Reviews
- 407
- Age
- 9mo ago

Oath Nutrition Clear Whey Isolate Protein Powder Frosty Lemonade 20g Complete Protein per Serving No Added Sugar Grass-Fed 18 Servings
- Price
- $33.01
- Rating
- 4.3/5
- Reviews
- 1,549
- Age
- 1y ago

Oath Nutrition Clear Whey Isolate Protein Powder Coconut Colada 20g Complete Protein per Serving No Added Sugar Grass-Fed 21 Servings
- Price
- $38.22
- Rating
- 4.7/5
- Reviews
- 672
- Age
- 1y ago

Oath Nutrition Clear Whey Isolate Protein Powder ICY Blue Razz 20g Complete Protein per Serving No Added Sugar Grass-Fed 21 Servings
- Price
- $38.35
- Rating
- 4.6/5
- Reviews
- 644
- Age
- 1y ago

Oath Nutrition Clear Whey Isolate Protein Powder Kiwi Strawberry 20g Complete Protein per Serving No Added Sugar Grass-Fed 21 Servings
- Price
- $35.91
- Rating
- 4.5/5
- Reviews
- 459
- Age
- 1y ago
Trending
90-day click momentum
Oath Nutrition Clear Whey Isolate Protein Powder Frosty Lemonade 20g Complete Protein per Serving No Added Sugar Grass-Fed 18 Servings
- Price
- $33.01
- Rating
- 4.3/5
- Reviews
- 1,549
- Age
- 1y ago

Oath Nutrition Clear Whey Isolate Protein Powder Sunrise Passion Punch 20g Complete Protein per Serving No Added Sugar Grass-Fed 18 Servings
- Price
- $33.52
- Rating
- 4.2/5
- Reviews
- 144
- Age
- 5mo ago

Oath Nutrition Clear Whey Isolate Protein Powder Blue Razz Coconut 20g Complete Protein per Serving No Added Sugar Grass-Fed 18 Servings
- Price
- $35.25
- Rating
- 4.0/5
- Reviews
- 114
- Age
- 5mo ago

Oath Nutrition Clear Whey Isolate Protein Powder Pink Lemonade 20g Complete Protein per Serving No Added Sugar Grass-Fed 18 Servings
- Price
- $33.22
- Rating
- 4.6/5
- Reviews
- 143
- Age
- 5mo ago

Oath Nutrition Clear Whey Isolate Protein Powder Variety Pack 12 Pack
- Price
- $31.31
- Rating
- 4.5/5
- Reviews
- 407
- Age
- 9mo ago
Newest
by launch date
Oath Nutrition Clear Whey Isolate Protein Powder Sunrise Passion Punch 20g Complete Protein per Serving No Added Sugar Grass-Fed 18 Servings
- Price
- $33.52
- Rating
- 4.2/5
- Reviews
- 144
- Age
- 5mo ago

Oath Nutrition Clear Whey Isolate Protein Powder Blue Razz Coconut 20g Complete Protein per Serving No Added Sugar Grass-Fed 18 Servings
- Price
- $35.25
- Rating
- 4.0/5
- Reviews
- 114
- Age
- 5mo ago

Oath Nutrition Clear Whey Isolate Protein Powder Pink Lemonade 20g Complete Protein per Serving No Added Sugar Grass-Fed 18 Servings
- Price
- $33.22
- Rating
- 4.6/5
- Reviews
- 143
- Age
- 5mo ago

Oath Nutrition Clear Whey Isolate Protein Powder Peaches & Cream 20g Complete Protein per Serving No Added Sugar Grass-Fed Single Serving (6 Count)
- Price
- $19.56
- Rating
- 4.4/5
- Reviews
- 146
- Age
- 8mo ago

Oath Nutrition Clear Whey Isolate Protein Powder Caramel Apple 20g Complete Protein per Serving No Added Sugar Grass-Fed Single Serving (6 Count)
- Price
- $20.11
- Rating
- 4.3/5
- Reviews
- 129
- Age
- 8mo ago
Competition: brands, sellers & click share
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.
Brands
2 falling
Sellers
12
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
0%
- OATH NUTRITION95%
- Clean Simple Eats5%
1up Nutrition demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Feb, Jun · busiest ÷ quietest = 2.7×
Top 1up Nutrition search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- oath clear protein538K/yr
- 1up protein powder160K/yr
- oath nutrition clear protein74K/yr
- clean simple eats clear protein124K/yr
- oath80K/yr
- 1up nutrition76K/yr
- oath protein59K/yr
- oath protein powder46K/yr
- 1 up nutrition protein powder53K/yr
- 1up protein24K/yr
What reviews say buyers love and hate about 1up Nutrition
What buyers mention most, as a share of all reviews.
What buyers love
80% of reviews“Clean taste”
“Great Protein Powder”
“There is a variety of flavors”
“Mixes easily”
“blends perfectly”
What buyers complain about
50% of reviews“Weird Taste”
“Does not mix well”
“Flavor is hard to tolerate”
“Getting much nutrition in is HARD”
“A little expensive”
Common 1up Nutrition questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









