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10x5x13 Paper Bags with Handles

Fail

Shoppers spend an estimated $49K a year here, so 10x5x13 Paper Bags with Handles is a Fail.

Flapen Score
48
48 / 100
Ranks 7,720 of 14,768 Health & Household niches · −1 vs the category median of 49
Market size
$49K/yr12K searches / yr
90-day growth
-7.4%search demand this quarter
Competition
69%top-5 click share · 14 brands · 16 sellers

Flapen Score

10x5x13 Paper Bags with Handles against its category

The dotted line is the Health & Household average. Past it, 10x5x13 Paper Bags with Handles is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 10x5x13 Paper Bags with Handles market on Amazon at a glance

Shoppers on Amazon United States searched for 10x5x13 Paper Bags with Handles 12K times last year and spent an estimated $49K. The top 5 brands take 72% of clicks. Demand peaks in Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 16.2% of those searches ended in a purchase.

Shoppers searched for this 12K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 16.2% of those searches ended in a purchase. Searches in the last 90 days moved -7.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.

Searches, last 12 months
12K
Growth, 90 days vs prior 90
-7.4%
Conversion, latest week
16.2%
Market size, estimated
$49Ka year
Peak month
December1.6× the quietest month
Top search term
10x5x13 paper bags with handles11K searches a year

02 · Price

A sale here is worth $24.82.

Listings sell for $24.82 on average, from $11.88 to $50.26. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $24.82 that is $0 to $2K a year per listing.

Average price
$24.82inside the $15 to $100 sweet spot
Price range
$11.88–$50.26
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
1.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #800 within Gift Bags. It carries 1,470 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
94%
Out of stock, average day
8.8%
Average rank
#800in Gift Bags
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
1,470per listing
Listings tracked
18

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top 10x5x13 Paper Bags with Handles products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

16

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

23%

  • Brand 119%
  • Brand 218%
  • Brand 315%
  • Brand 414%
  • Brand 56%
  • Brand 65%

Demand

10x5x13 Paper Bags with Handles search demand

Weekly searches over the year, seasonality beneath. Pick a range.

400300Spike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.6×

Reviews and returns

What reviews say buyers love and hate about 10x5x13 Paper Bags with Handles

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Thickness”
1.0%of orders come back
“Not super thick”
A buyer, on “Thickness”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common 10x5x13 Paper Bags with Handles questions

Answered from the same tracked data.