Is zello profitable to sell on Amazon United States?

The niche generates $27K/yr across 47 tracked products. 3 of 16 products launched in the last 360 days are still selling. 90-day search growth is -13.8%. Flapen's verdict: Skip it (43/100).

How competitive is the zello niche?

22 brands and 36 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 73% of demand.

What do buyers complain about in zello?

Top complaints mined from reviews: Connectivity-Overall, Functionality-Overall, Compatibility-Overall. The return rate is 5.7% — above our launch gate.

When does demand for zello peak?

Demand is steady year-round — the busiest month runs 1.6× the quietest.

What does it cost to enter the zello niche?

Listings span $23.12–$362.35; the average listing price is $111.04 (sweet spot $15–$100). The average incumbent carries 49 reviews — the moat a new listing must climb.

zello

Skip it

Weak search conversion (0.3%) — this niche doesn't clear our bar today.

Review moat

Incredible49.4

avg incumbent reviews — the moat a new listing must climb

Quality gap

Incredible3.8★

avg incumbent rating — lower means beatable quality

Competition

Great38%

top-5 click share — an open shelf

Avg price

Good$111.04

avg listing price — sweet spot $15–$100

Brand share

Good73%

top-5 brand share — brands hold most of the demand

Price range

Bad$23.12–$362.35

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Bad5.7%

return rate — above 5% kills the launch gate

Growth

Bad-13.8%

90-day search growth — must beat 0% to launch

Market size

Bad$27K

$27K/yr · 85K searches

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

Signals Low Review Barrier Quality Gap High Returns High Price

According to Flapen's Amazon United States niche tracking, zello is a $27K/yr Amazon United States market (85K searches/yr). The top 5 brands hold 73% of demand. Verdict: Skip it — 43/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

zello market data

Units sold / yr: 500–750; avg 0–100/product
Revenue / yr: $56K–$83K; units × avg price
Conversion rate: 0.3%
Avg BSR: #1,153
Page quality: 0%
Prime: 91%
Sponsored: 64%
Out of stock: 13.4%
Avg brand age: 34 months
Avg seller age: 194 days

Competition & brand share

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

Brands

22 rising

Sellers

Top-5 brand share

73%

Top 20: 99%

Top-5 click share

38%

Top 20: 77%

Open market

19%

KJDEYT25%
ANYSECU16%
KSUN TFSI12%
VOICEPING11%
KSUN9%
Inrico8%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -13.8% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.6×

Open Trend

Top zello search terms

zello radio35K/yr -17.6%0.3% conv.
zello21K/yr -13.9%0.3% conv.
zello walkie talkie13K/yr -31.2%0.5% conv.
zello ptt6K/yr +20.3%2.3% conv.
network radio7K/yr +14.6%0.1% conv.
anysecu4K/yr -16.2%1.1% conv.

All search terms

Top zello products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Anysecu W8pro 4G Network Radio Zello Android 10 WiFi 2.8i NCH Mobile Phone Realptt GPS Walkie Talkie Support Zello and Real PTT

KJDEYT$91.803.6★32 rev

VP365 Compatible with Zello-Nationwide LTE Android Radio. Unlimited Range POC Two Way Radio. 30-Day SIM Included (Upgradable to 1-Year Plan)

VOICEPING$113.070.0★0 rev

ANYSECU T68 4G US Band Frequency Android 5.1 4G Network Radio with WiFi GPS POC Radio Compatible with Zello

ANYSECU$58.843.8★5 rev

Uniwa F400 Network Radio 4G LTE Rugged Phone Android 15 PTT Walkie Talkie Unlocked PoC Radio 4.0 inch Touch Screen Support Zello and Real PTT

KJDEYT$161.944.8★27 rev

KSUN 4G Network Radio with Bluetooth WiFi Walkie Talkie Long Range 2.4-Inch Touch Screen LTE/POC Two Way Radio Push-to-Talk for Zello Android 9.0 Smart Mobile Radio Type-C Charging ZL65 (Black)

KSUN TFSI$91.383.1★7 rev

Newest

by launch date

Zello 2.4-inch Large Screen 4G POC Radio- Android 8.1 Nationwide Range PTT Two-Way Fast Radio SIM Card Included (2.4inch)

SHJ$61.0921 rev

7mo ago

KSUN 4G Network Radio with Bluetooth WiFi Walkie Talkie Long Range 2.4-Inch Touch Screen LTE/POC Two Way Radio Push-to-Talk for Zello Android 9.0 Smart Mobile Radio Type-C Charging ZL65 (Black)

KSUN TFSI$91.387 rev

7mo ago

VP365 Compatible with Zello-Nationwide LTE Android Radio. Unlimited Range POC Two Way Radio. 30-Day SIM Included (Upgradable to 1-Year Plan)

VOICEPING$113.070 rev

8mo ago

KSUN ZL35 4G Network Radio WiFi Walkie Talkie Long Range with Hotspot Bluetooth-Compatible Handheld LTE/PoC Two Way Radio for Android 8.1 Push-to-Talk Intercom Radio

KSUN TFSI$46.203 rev

9mo ago

Uniwa F400 Network Radio 4G LTE Rugged Phone Android 15 PTT Walkie Talkie Unlocked PoC Radio 4.0 inch Touch Screen Support Zello and Real PTT

KJDEYT$161.9427 rev

11mo ago

What buyers say about zello

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall11%

“Solid build quality”

Value For Money9%

“price is great”

Range7%

“The communication range is very good”

Audio Quality7%

“Great audio”

Connectivity-Overall6%

“They have no issues connecting”

Battery Life5%

“Battery life is excellent”

Advertised Vs Actual Product4%

“Works as Advertised”

Ease Of Use4%

“Easy to use”

Signal Strength3%

“signal works everywhere in our warehouse”

Charging3%

“USB-C charging”

What buyers complain about

Connectivity-Overall10%

“It keeps disconnecting”

Functionality-Overall6%

“Did not work”

Compatibility-Overall6%

“IT DOES NOT WORK WITH AT”

Quality-Overall6%

“Poor quality”

Durability5%

“Broke almost immediately”

Battery Life4%

“Weak battery”

Microphone4%

“Microphone is very sensitive”

Charging4%

“Wont stay charged”

Noise Level3%

“this thing is LOUD even at the big shop too”

Software/Application3%

“I called customer service about the non-working app--they quickly informed me that they do not provide technical support”

Top return reasons

Connectivity-Overall19%

Compatibility-Overall17%

Functionality-Overall13%

Touch/Button Controls6%

Advertised Vs Actual Product5%

Microphone5%

Defective Material/Parts4%

Audio Quality3%