- Flapen Score
- 27 / 100Ranks 7,921 of 8,347 Electronics niches · −16 vs the category median of 4327
- Market size
- $33K/yr37K searches / yr
- 90-day growth
- +3.0%search demand this quarter
- Competition
- 84%top-5 click share · 5 brands · 8 sellers
Flapen Score
Zbt-2 against its category
The dotted line is the Electronics average. Past it, Zbt-2 is stronger. Inside it, weaker.
Market
The Zbt-2 market on Amazon at a glance
Shoppers on Amazon United States searched for Zbt-2 37K times last year and spent an estimated $33K. All 5 brands take every click. Flapen scores it 27 out of 100, a Fail.
01 · Demand
An estimated 1.7% of those searches ended in a purchase.
Shoppers searched for this 37K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +3.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $33K a year.
- Searches, last 12 months
- 37K
- Growth, 90 days vs prior 90
- +3.0%
- Conversion, latest week
- 1.7%
- Market size, estimated
- $33Ka year
- Top search term
- home assistant connect zbt-213K searches a year
02 · Price
A sale here is worth $51.58.
Listings sell for $51.58 on average, from $19.80 to $175.67. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 100 to 250 of them. At $51.58 that is $5K to $13K a year per listing.
- Average price
- $51.58inside the $15 to $100 sweet spot
- Price range
- $19.80–$175.67
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $5K–$13K
- Returns
- 4.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
78% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 13.2% of listings are out of stock. The average listing ranks #341,640 within Networking Products. It carries 1,143 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 78%
- Prime listings
- 78%
- Out of stock, average day
- 13.2%
- Average rank
- #341,640in Networking Products
- Average rating
- 4.50 starsAmazon United States average 4.42 stars
- Average reviews
- 1,143per listing
- Listings tracked
- 9
04 · Newcomers
3 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Zbt-2 products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 84% of clicks. A locked shelf that new listings rarely crack.
Brands
5 rising
Sellers
8
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
84%
Top 20: 100%
Open market
0%
- Brand 156%
- Brand 221%
- Brand 310%
- Brand 410%
- Brand 53%
Search terms
Top Zbt-2 search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- home assistant connect zbt-213K/yr
- zbt-215K/yr
- nabu casa4K/yr
- home assistant zbt-23K/yr
- zbt21K/yr
Reviews and returns
What reviews say buyers love and hate about Zbt-2
We read the reviews and the return reasons for every product selling here.
“Never able to get it to install”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Zbt-2 questions
Answered from the same tracked data.









