z790 itx
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Review moat
Great186.62avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Okay$273.42avg listing price — sweet spot $15–$100
Competition
Bad73%top-5 click share — a locked-up shelf
Growth
Bad-28.4%90-day search growth — must beat 0% to launch
Returns
Bad10.2%return rate — above 5% kills the launch gate
Market size
Bad$0$0/yr · 14K searches
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad$155.74–$885.51cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, z790 itx is a $0/yr Amazon United States market (14K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 20/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
z790 itx market data
- Units sold / yr
- 0–100
- avg 0–100/product
- Revenue / yr
- $0–$27K
- units × avg price
- Conversion rate
- 0.0%
- Avg BSR
- #243
- Page quality
- 0%
- Prime
- 92%
- Sponsored
- 38%
- Out of stock
- 21.2%
- Avg brand age
- 45 months
- Avg seller age
- 179 days
Competition & brand share
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 flat
Sellers
70
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
73%
Top 20: 100%
Open market
0%
- ASRock39%
- GIGABYTE24%
- ASUS20%
- msi17%
Demand & seasonality
Weekly Amazon search volume, last 102 weeks — -28.4% search growth over the last 90 days.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.2×
Top z790 itx search terms
- z790 itx7K/yr
- z790i6K/yr
- z790 mini itx1K/yr
Top z790 itx products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
GIGABYTE B760I AORUS PRO (LGA 1700/ B760/ Mini-ITX/ DDR5/ Dual M.2/ PCIe 4.0/ USB 3.2 Gen2X2 Type-C/WiFi 6E/ Intel 2.5GbE LAN/Q-Flash Plus/Motherboard)
GIGABYTE$197.374.3★60 rev
ASRock MB ASROCK | Z790M-ITX WiFi Motherboard
ASRock$204.194.3★56 rev
MSI MPG Z790I Edge WiFi Gaming Motherboard (Supports 12th/13th/14th Gen Intel Processors LGA 1700 DDR5 PCIe 5.0 M.2 2.5Gbps LAN USB 3.2 Gen2 Wi-Fi 6E Bluetooth 5.3 Mini-ITX)
msi$322.754.3★120 rev
ASRock Phantom Gaming Intel Z790I Lightning WiFi DDR5 DIMMs up to 8600+ (OC) MHz 128GB LGA1700 M.2 Mini-ITX Motherboard SATA3 6.0 Gb/s Z790 802.11axe Wi-Fi 6E PCIe 5.0 x16
ASRock$272.664.2★25 rev
Asus Sparepart Rog Strix Z790-I Gaming WiFi Intel Z790 Lga 1700 Mini Itx W128279244 (Intel Z790 Lga 1700 Mini Itx)
ASUS$885.514.4★58 rev
Newest
by launch date
ASUS Z790-AYW WiFi W II Intel Z790 (LGA 1700) ATX Motherboard with PCIe 5.0 3X M.2 12+1 DrMOS DDR5 WiFi 6 2.5Gb LAN HDMI USB 10Gbps Type-C USB 10Gbps Type-C Thunderbolt USB4 Aura Sync
ASUS$170.56130 rev
ASUS ROG STRIX B860-I GAMING WIFI B860 LGA 1851 mITX Mini-ITX motherboard Intel Core Ultra Series 2 Ready Advanced AI ready 10+1+2+1 stage DDR5 2.5G LAN WiFi7 M.2 Thunderbolt 4 USB Type-C
ASUS$196.4279 rev
GIGABYTE Z890I AORUS Ultra Ultra Core (Series 2) LGA 1851 Mini-ITX DDR5 2X M.2 PCIe 5.0 Thunderbolt 4 WIFI7 2.5GbE LAN EZ-Latch
GIGABYTE$304.2910 rev
ASRock Intel Core Ultra Z890 LGA1851 RL-ILM Mini ITX Motherboard Phantom Gaming Z890i Nova WiFi 7 DDR5 9466 MHz 128 GB
ASRock$257.6217 rev
ASRock Phantom Gaming Intel Z790I Lightning WiFi DDR5 DIMMs up to 8600+ (OC) MHz 128GB LGA1700 M.2 Mini-ITX Motherboard SATA3 6.0 Gb/s Z790 802.11axe Wi-Fi 6E PCIe 5.0 x16
ASRock$272.6625 rev
Trending
90-day click momentum
ASRock B760M-ITX/D4 WiFi Supports 13th Gen & 12th Gen Intel Core Processors (LGA1700)
ASRock$155.743.9★
ASUS ROG STRIX B860-I GAMING WIFI B860 LGA 1851 mITX Mini-ITX motherboard Intel Core Ultra Series 2 Ready Advanced AI ready 10+1+2+1 stage DDR5 2.5G LAN WiFi7 M.2 Thunderbolt 4 USB Type-C
ASUS$196.424.5★
Asus Sparepart Rog Strix Z790-I Gaming WiFi Intel Z790 Lga 1700 Mini Itx W128279244 (Intel Z790 Lga 1700 Mini Itx)
ASUS$885.514.4★
GIGABYTE B760I AORUS PRO (LGA 1700/ B760/ Mini-ITX/ DDR5/ Dual M.2/ PCIe 4.0/ USB 3.2 Gen2X2 Type-C/WiFi 6E/ Intel 2.5GbE LAN/Q-Flash Plus/Motherboard)
GIGABYTE$197.374.3★
ASRock Z790 Riptide WiFi LGA1700 ATX Motherboard | Supports 14th/13th/12th Gen Intel | DDR5 8000+ (OC) | PCIe 5.0 | WiFi 7 | 8 SATA | 16+1+1 Power Phase | Killer 2.5G LAN
ASRock$176.194.5★
What buyers say about z790 itx
What buyers praise and complain about, mined from review topics.What buyers love
“Outstanding Quality”
“A good item and price”
“It works as expected”
“Solid Product”
“Beautiful design and truly amazing features”
“installation was easy”
“The boot speed is good”
“easy to use”
“With support for ultra-fast DDR5 memory and WiFi 7, it is built for the absolute latest hardware standards”
“This is my second., first lasted 9 years, no faults”
What buyers complain about
“stopped working after 6 weeks”
“its impossible to replace without disassembling the board”
“Arrived used”
“tried everything I could to get passed it nothing worked”
“with no proper cushioning or protection”
“support is not that helpful”
“I wish Intel was cheaper”
“on top of this the setscrew is some proprietary bologna that has unusual tolerances catered to the stupid thick thermal pad”
“foolishly designed”
Top return reasons
Common questions
- Is z790 itx profitable to sell on Amazon United States?
- The niche generates $0/yr across 13 tracked products. 90-day search growth is -28.4%. Flapen's verdict: Skip it (20/100).
- How competitive is the z790 itx niche?
- 4 brands and 70 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in z790 itx?
- Top complaints mined from reviews: Durability, Assembly/Installation, Product Condition. The return rate is 10.2% — above our launch gate.
- When does demand for z790 itx peak?
- Demand peaks in Oct–Nov–Dec; the busiest month runs 2.2× the quietest.
- What does it cost to enter the z790 itx niche?
- Listings span $155.74–$885.51; the average listing price is $273.42 (sweet spot $15–$100). The average incumbent carries 187 reviews — the moat a new listing must climb.