Wyze Headphones

Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -11.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $165K a year.

Searches, last 12 months

107K

Growth, 90 days vs prior 90

-11.6%

Conversion, latest week

3.8%

Market size, estimated

$165Ka year

Peak month

July3.5× the quietest month

Top search term

tozo ht327K searches a year

Listings sell for $40.41 on average, from $32.16 to $62.29. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 500 to 750 of them. At $40.41 that is $20K to $30K a year per listing.

Average price

$40.41inside the $15 to $100 sweet spot

Price range

$32.16–$62.29

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

500–750

Revenue per listing a year

$20K–$30K

Returns

4.3%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #409 within Headphones & Earbuds. It carries 2,668 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#409in Headphones & Earbuds

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

2,668per listing

Listings tracked

7

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

30 months