Wrap Around Earbuds

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved +7.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.0M a year.

Searches, last 12 months

1.0M

Growth, 90 days vs prior 90

+7.3%

Conversion, latest week

3.1%

Market size, estimated

$2.0Ma year

Peak month

June2.2× the quietest month

Top search term

soundcore sport x20111K searches a year

Listings sell for $63.24 on average, from $11.91 to $205.72. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At $63.24 that is $95K to $126K a year per listing.

Average price

$63.24inside the $15 to $100 sweet spot

Price range

$11.91–$205.72

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

1,500–2,000

Revenue per listing a year

$95K–$126K

Returns

3.9%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #106 within Headphones & Earbuds. It carries 15,038 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

100%

Out of stock, average day

3.3%

Average rank

#106in Headphones & Earbuds

Average rating

4.26 starsAmazon United States average 4.42 stars

Average reviews

15,038per listing

Listings tracked

28

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

27 months