Wireless Keyboard with Touchpad

Shoppers searched for this 840K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved -8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.5M a year.

Searches, last 12 months

840K

Growth, 90 days vs prior 90

-8.2%

Conversion, latest week

5.4%

Market size, estimated

$1.5Ma year

Peak month

December1.3× the quietest month

Top search term

keyboard with trackpad110K searches a year

Listings sell for $32.67 on average, from $21.23 to $46.04. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 4,000 to 5,000 of them. At $32.67 that is $131K to $163K a year per listing.

Average price

$32.67inside the $15 to $100 sweet spot

Price range

$21.23–$46.04

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

4,000–5,000

Revenue per listing a year

$131K–$163K

Returns

3.7%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #178 within Keyboards, Mice & Accessories. It carries 6,475 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

0.9%

Average rank

#178in Keyboards, Mice & Accessories

Average rating

4.15 starsAmazon United States average 4.42 stars

Average reviews

6,475per listing

Listings tracked

10

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

40 months