Wired Mouse

Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.3% of those searches ended in a purchase. Searches in the last 90 days moved -8.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.1M a year.

Searches, last 12 months

1.5M

Growth, 90 days vs prior 90

-8.5%

Conversion, latest week

11.3%

Market size, estimated

$2.1Ma year

Peak month

August1.6× the quietest month

Top search term

wired mouse720K searches a year

Listings sell for $12.53 on average, from $5.00 to $36.51. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 8,000 to 10,000 of them. At $12.53 that is $100K to $125K a year per listing.

Average price

$12.53under the $15 to $100 sweet spot

Price range

$5.00–$36.51

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

200K–250K

Units per listing a year

8,000–10,000

Revenue per listing a year

$100K–$125K

Returns

1.3%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #190 within Keyboards, Mice & Accessories. It carries 16,386 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#190in Keyboards, Mice & Accessories

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

16,386per listing

Listings tracked

22

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

51 months