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Whole House Fan

Maybe

Search demand grew +90.8% this quarter. But products sell for $822.51 on average, outside the sweet spot, so Whole House Fan is a Maybe.

Flapen Score
54
54 / 100
Top 11% of 8,347 Electronics niches · +11 vs the category median of 43
Market size
$864K/yr233K searches / yr
90-day growth
+90.8%search demand this quarter
Competition
39%top-5 click share · 10 brands · 87 sellers

Flapen Score

Whole House Fan against its category

The dotted line is the Electronics average. Past it, Whole House Fan is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Whole House Fan market on Amazon at a glance

Shoppers on Amazon United States searched for Whole House Fan 233K times last year and spent an estimated $864K. The top 5 brands take 95% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 233K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +90.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $864K a year.

Searches, last 12 months
233K
Growth, 90 days vs prior 90
+90.8%
Conversion, latest week
0.4%
Market size, estimated
$864Ka year
Peak month
July6.9× the quietest month
Top search term
whole house fan143K searches a year

02 · Price

A sale here is worth $822.51.

Listings sell for $822.51 on average, from $76.97 to $2014.46. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $822.51 that is $0 to $82K a year per listing.

Average price
$822.51above the $15 to $100 sweet spot
Price range
$76.97–$2014.46
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$82K
Returns
2.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

82% of listings pay for placement with sponsored ads. 61% ship with Prime. On an average day, 7.0% of listings are out of stock. The average listing ranks #765 within Internal Components. It carries 274 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
61%
Out of stock, average day
7.0%
Average rank
#765in Internal Components
Average rating
4.37 starsAmazon United States average 4.42 stars
Average reviews
274per listing
Listings tracked
33

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
45 months

Products

Top Whole House Fan products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

10 flat

Sellers

87

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

39%

Top 20: 89%

Open market

4%

  • Brand 162%
  • Brand 211%
  • Brand 311%
  • Brand 47%
  • Brand 55%
  • Brand 61%
  • Open — no brand owns it (4 brands, 4%)

Demand

Whole House Fan search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 6.9×

Search terms

Top Whole House Fan search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • whole house fan143K/yr
  • quiet cool whole house fan22K/yr
  • whole house fans for attic15K/yr
  • whole house attic fan14K/yr
  • quietcool whole house fan11K/yr
  • whole-house fan7K/yr
  • whole house fans9K/yr
  • whole house exhaust fan6K/yr
  • whole house attic fan ceiling mount6K/yr

Reviews and returns

What reviews say buyers love and hate about Whole House Fan

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
16%of negative reviews mention “Noise Level”
2.8%of orders come back
“It is very noisy”
A buyer, on “Noise Level”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Whole House Fan questions

Answered from the same tracked data.